All Promotions articles – Page 17
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Analysis & FeaturesEaster promotional push reflects retailers' hunger for deals
All of the major supermarkets increased their deals in the run-up to Easter, with uplifts from Tesco and Asda…
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Analysis & FeaturesHow Aldi topped the loyalty table without a loyalty card
Loyalty schemes are not the only way to generate shopper loyalty, reveals our latest Supermarket Loyalty League
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Analysis & FeaturesSitting pretty: shoppers are paying 8% less for toilet tissue
The bottom has fallen out of loo roll prices. The typical retail price of toilet paper has dropped around 8%…
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Analysis & FeaturesHas Tesco opened a can of worms with its Price Promise?
Tesco’s ambitious latest entry into the price comparison arena may run into trouble over non-applicable items…
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Analysis & FeaturesEaster egg promos down as novelties hog the limelight
Retailers and confectionery suppliers have been shelling out on far fewer Easter promotions this year…
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NewsTesco's Price Promise scheme rolls out nationwide
Tesco’s Price Promise coupon scheme rolled out nationwide on Monday (11 March).
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Analysis & FeaturesCoke continues deal drive to make up for Olympic year fiasco
Coca-Cola has admitted it was caught on the hop by its rivals’ strong Olympic year promotional activity in 2012…
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NewsCo-op savings scheme proves popular as stamp sales soar
The Co-operative Group, which launched its new ‘protected’ Christmas savings scheme trust fund in January, has seen sales of its savings stamps soar by a third.
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NewsLads' mags get display guidance from ACS
Shop managers can now benefit from new guidance from the Association of Convenience Stores on how to display lads’ mags discreetly.
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News
Tesco's Price Promise takes on Sainsbury's Brand Match with nationwide rollout
Tesco’s Price Promise scheme looks to be set launched in England, Scotland and Wales from 11 March.
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NewsBestway scheme gets to the core of promotions
Bestway has unveiled a brand new promotional package, which it claims will “rewrite the rules of wholesaler promotions”…
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NewsSki celebrates 50th birthday with promotions and makeover
Ski yoghurt is to be given a makeover with new-look packaging and on-pack promos to celebrate its 50th birthday…
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NewsSainsbury's in fancy dress for World Book Day
Sainsbury’s is encouraging shoppers to ‘Make Believe’ in the run up to this year’s World Book Day on 7 March…
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NewsOcado single Smart Pass offers range of benefits
Ocado has merged its paid-for passes offering free deliveries and discounts into one scheme called Smart Pass…
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Analysis & FeaturesAsda sticks to EDLP promise as its rivals promote harder
When it comes to promotional activity, no one could accuse Asda of following the crowd…
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NewsMondelez looks to boost Dairylea sales with moo-ing packs
Mondelez is rolling out “moo-ing” packs of Dairylea as part of a £1.2m promotional drive…
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Analysis & FeaturesLoyalty schemes work for indies too
They may not have the scale of Clubcard but indie retailer loyalty schemes can boost the bottom line…
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NewsWorkbench Snapshot to offer insight into Tesco promotions
Dunnhumby has launched a lite version of Promotions Workbench giving suppliers access to information about Tesco promos…
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NewsBooths takes on rivals with price-matching move
Booths has started matching the prices of commonly bought grocery items with Waitrose, Asda, Tesco and Sainsbury’s…
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Analysis & FeaturesIs the promotions landscape shifting towards own-label?
Brands are usually the ones shouting loudest in store – but own-label products have been making plenty of noise…