All Promotions articles – Page 21
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NewsPromo drop hits Stella sales
A drop in promotional activity has been blamed for a 45 million-pint year-on-year slump in supermarket sales of Britain’s number one lager brand.
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Analysis & FeaturesConfectioners slash deals... as winemakers ramp 'em up
Here’s some news to warm the hearts of the health police - some of the biggest names in confectionery, snacks and soft drinks cut back on promotions in April.
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NewsWaitrose: brand matching pledge is ‘seminal moment’
Waitrose’s pledge to match Tesco prices on all branded grocery products is a “seminal moment”…
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NewsFootie push and sharing bags for McCoy's
McCoy’s is expanding into sharing bags for the first time as it kicks off a footie-themed promo.
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NewsTyphoo to give away footie cards
Typhoo tea will come with collectible football cards for the first time since the 1970s.
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Analysis & FeaturesAsda drives up wine promos
Asda has been hitting the bottle in a big way over the past month, while Morrisons, Sainsbury’s and Tesco all ran fewer featured space promotions.
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Comment & Opinion
Tesco's £1bn gamble? It would have been riskier to do nothing
Facing the UK’s Fourth Estate this week, a cheery Philip Clarke briefly started munching on some Everyday Value grapes as Tesco’s CEO outlined his vision.
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Comment & Opinion
Want great summer sales? Plan ahead
With the 2012 Olympics just around the corner, retailers in London and other host locations will soon see a dramatic increase in the number of potential customers passing by.
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NewsMults make hay with Easter bank holiday alcohol promos
The mults encouraged shoppers to drink up over the Easter bank holiday before the government called time on cheap alcohol promotions.
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Analysis & FeaturesCadbury carrying the torch for Olympic promotions
Olympic promotional activity has got off the blocks and there’s already a clear frontrunner.
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NewsTighter meat supplies lead to fewer promos
The mults have significantly cut back on the number of promotions they are running on red meat
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NewsSpar rolls out money-off voucher scheme
Spar retailers have started giving customers money-off vouchers that can be used elewhere.
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Analysis & FeaturesCalm before the Olympics promotion storm
After months of frantic activity on the gondola ends of the nation’s supermarkets, promotions have settled down. A little.
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NewsMore prices up than down before the Drop
As Tesco kicked off the fourth wave of its Price Drop campaign, an investigation by The Grocer has revealed that it has put up prices on three products for every two that it lowered in the past six weeks.
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Analysis & FeaturesTesco ramps up promos... but still lags behind big four rivals
Entering the final furlong of its financial year, Tesco has turbo-charged its promotions - compared with last February anyway.
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Analysis & FeaturesPromos up on 2011 as top 10 gets new year shake-up
A month or so ago, retailers were cramming every part of their stores with deals.
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NewsPersil offer kicks off Premier Mega Deals
Booker’s symbol fascia Premier has launched ‘Mega Deal’ to help indies lure shoppers away from the mults.
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Analysis & FeaturesSupermarkets pile on promos to win post-Christmas pounds
Remember Philip Clarke’s words after those miserable Tesco Christmas numbers? “We backed off some of our promotional and couponing activity too early.”
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NewsCases of cheap booze lure indies from C&Cs
Cash & carries missed out on vital Christmas alcohol sales as independent retailers stocked up on “hundreds of cases” of cheap supermarket booze at a time.
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Comment & Opinion
Now's the time to inspire as well as promote
The one hard question grocery brands should be asking themselves is, ‘how do I get my brand back on to the shopping list?