All Protein & sports nutrition articles – Page 2
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News
St Helen’s Farm moves into cows milk with high protein and calcium SuperNutrio
SuperNutrio is a new high-protein, high-calcium milk made from a patent-pending process that filters and concentrates two litres of cows milk into one
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News
Myco calls on meat industry collaboration for 50/50 hybrid burger
The North Yorkshire manufacturer said its oyster mushroom-based plant protein Hooba was “capable of making the perfect blended burger”
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News
Biotiful Gut Health expands organic range with two kefir drink SKUs
The new SKUs – Blossom Honey and Vanilla Chai – join the Original varient on shelves this month
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News
Müller Yogurt & Desserts launches collaboration with Myprotein
The new Müller x Myprotein range has been designed to tap into potential growth in the market by meeting a surge in demand
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Category Report
Cold brew trends 2024: Full of beans
RTD iced coffee has enjoyed another growth spurt. Yet some of the giants have suffered a volume decline in the past year. Why?
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News
The Gym Kitchen launches protein pancakes range
Two variants – Maple and Banana – have hit Tesco shelves
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Comment & Opinion
What can fmcg brands learn from a summer of sport?
The sheer scale of sporting events makes them a unique opportunity to reach significant audiences, says Tom Gent, co-founder & head of creative, Founder Creative
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News
Huel and Zoe ads featuring Steven Bartlett banned for ‘misleading’ consumers
The Advertising Standards Authority ruled the two nutrition brands had failed to disclose their commercial relationships with the Dragons’ Den star in paid-for Facebook promotions and banned the adverts from appearing again in their current form
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Analysis & Features
Can food brands survive the rise of Ozempic?
If the semaglutide weight-loss jabs making waves in the US catch on here, food ‘cravings’ could become a thing of the past. How are fmcg giants – and their investors – preparing for the ‘revolution’?
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Comment & Opinion
What Olympians Eat: BBC podcast provides insight into athletic diets
Each athlete must have a ‘carefully curated diet’ depending on the sport they play, making catering complicated
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News
Cinven invests in Swedish sports nutrition player Vitamin Well
Private equity player Cinven has become the lead investor in Swedish sports nutrition and drinks specialist Vitamin Well
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News
Biotiful launches high-protein kefir drinks range
The range includes Vanilla, Chocolate and Strawberry variants, each with 20g of natural protein per 330ml bottle
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News
Zoe secures another $15m to push harder in the US
The $15m investment comes from New York consumer VC firm Coefficient Capital
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Guide To
The Grocer Guide To Protein & Functional Foods
Despite recent financial constraints, protein & functional foods are buoyant as consumers continue to prioritise health and wellness. And, by providing an extended range of shakes, yogurts, protein bars and healthy snacks, suppliers are extending the category boundaries far and wide. This is an advertising supplement brought ...
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News
ASA clamps down on ‘anxiety’ claims made by supplement brands
Making an unlicensed claim that a food could prevent, treat or cure human disease is prohibited by the CAP Code
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News
Retailers gear up for weekend of sport with array of booze offers
An unsettled weather forecast hasn’t stopped the mults piling on the discounts
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News
The Coconut Collab launches protein yog to support menopause
Its new Protein Yog, described as “thick and creamy” and “plant-powered”, is available in Tesco and Ocado
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Profiles
Unilever’s Georgina Bradford on food poverty, Elton John and Euro 2024
’I would really like to see the industry taking a more collaborative approach to eradicate food poverty in the UK’
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News
Redefine Meat launches plant-based steak into Ocado
This is the first time a plant-based flank steak will be available for consumers to buy and cook at home, after previously being reserved for restaurants
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Range Preview
What’s new in stores for UEFA Euro 2024?
From bucket hats to barbecues, retailers and brands are aiming to capture the spending spirit of sporty shoppers this summer