Archive of all Pukka Pies articles
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Rankings
Savoury pastries 2024: adventurous NPD boosts pie brands
Development chefs at Britain’s savoury pasty and pie brands have certainly earned their crust this year
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Category Report
The power of pastry: savoury pastries & pies category report 2024
Savoury pastries are fast becoming a superhero in food-to-go and meal-for-tonight fixtures. What’s the secret behind their strength?
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News
Pukka adds The Big One sharing format for its bestselling pies
‘We want to encourage the nation to enjoy these pies however they wish,’ said Pukka CEO Isaac Fisher
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News
Pukka adds trio of world foods-inspired pastry parcels
Tipped as Pukka’s ‘biggest launch yet’, the pastries are marketed at younger shoppers
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Interviews
Isaac Fisher: the Pukka CEO with ‘orange optimism’
The orange on Pukka packs stands for a bright future, insists new boss Isaac Fisher, who aims to overtake Ginsters through sport and playful NPD
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News
Pukka names Isaac Fisher CEO under continued family ownership
Fisher has the ‘full support’ of the founders’ sons, Tim and Andrew Storer
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News
Pukka rolls out five new recipes including two new slices
The big chilled pie brand has launched a raft of new recipes, including all day breakfast pies and toastie slices
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News
Pukka Pies kicks off £100m potential sale process
Pukka Pies has kicked off an M&A process that could value the brand at upwards of £100m as supermarket sales of its savoury pastries continue to boom
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Category Report
How can pies & pastries win back younger people?
Classic fillings don’t cut it with the younger crowd. So, brands are turning to takeaways, pub grub and snacking for inspiration
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News
Pukka unveils raft of NPD including ‘first to market’ pizza-pie hybrid
The innovation push formed ‘part of our ambitious plans to ramp up visibility of savoury pastry products across stores’, said Pukka
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News
Tom Kerridge poised to challenge Pukka and Higgidy with retail pie range
The chef, owner of the double Michelin-starred Hand & Flowers pub in Marlow, has applied to register the names ‘Humble Pie’ and ‘The Humble Pie by Tom Kerridge’ with the Intellectual Property Office
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Comment & Opinion
Pukka plays up flavour in comradely trio
‘Baker of the people’s pie’ shows us what hard-working comrades deserve
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News
Pukka to expand outside pies with savoury slices, pastries and sausage rolls
The pie stalwart is hoping to steal a slice of the wider savoury pastries category
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News
Pukka and Westons team up for pie
Pukka said the launch would give retailers the opportunity to drive hot pie sales throughout summer
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News
Pukka Pies sets out £4.5m bakery investment as it eyes further growth
The pie brand, which took home the Brand of the Year title the 2020 Grocer Gold Awards, plans to enhance manufacturing capacity and capability at the Syston factory as it gears up for future growth.
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News
Pukka adds chicken & bacon option to pie lineup
The new flavour pairs chicken breast with smoked diced bacon in a creamy sauce
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News
Pukka hires Gill Pendergrast in new role as head of retail
In her new role as head of retail, Pendercrast will focus on developing retail strategies
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News
Pukka launches Just For Two range of pies for sharing
Pukka wanted to make it clear that the pies were for two people
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News
Pukka launches its first-ever vegan pies
They are made with soy protein chicken and steak-style pieces in place of meat
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News
Pukka launches new pack format aimed at wholesalers offering DTC
Its new six-packs of 230g frozen pies ‘fit neatly into a home fridge or freezer’