All Ranging and merchandising articles – Page 5
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Comment & Opinion
Why own label is set to dominate NPD and how brands should respond
Supermarket brands aren’t just cheaper – they are becoming more innovative and exciting for consumers too, says Daniel Quinn, head of innovation at The Forge
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News
Britvic and Müller launch products through Iceland’s new accelerator
Both were among the companies to pitch innovation ideas as part of Iceland’s newly launched accelerator Brands on Ice
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Analysis & Features
Does Biotiful tie-up signal a change of direction for Aldi?
After its recent kefir launch, is Aldi swapping out its ‘copycat’ approach for a collaborative one?
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News
Müller ditches Barista Milk variant following sluggish sales
The milk was launched a year ago in response to calls to ’make it easier to make delicious frothy coffees at home’
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Range Preview
Waitrose expands its ready meal range with 19 new dishes
As searches for ‘Easy to Cook’ spike by 276%, Waitrose is tapping into the rising demand for convenient, healthy dinners
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Comment & Opinion
Tesco’s Finest hour is still to come – a £1bn festive blowout could occur
Ken Murphy could be forgiven for cracking open a nice bottle of red, given barnstorming results of late from the expanded Tesco Finest collection
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Range Preview
Preview Asda’s 500-strong ‘Exceptional’ premium range
Move over Finest, Specially Selected and Taste the Difference, there’s a new kid on the block
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News
Aldi ‘copycat’ kefir is actually a Biotiful collaborative effort
The striking resemblance between the new product and Biotiful’s led some to assume Aldi had simply copied the dairy supplier’s branding
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Comment & Opinion
How premium brands can survive the bargain-hunting era
The rise of budget supermarkets, copycat products, price deals, own brands, bulk offers, and loyalty prices have all further embedded price-savvy consumer behaviour, says Natasha Murray, chief client officer at media agency UM
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Category Report
Free-from trends 2024: Dull and tasteless no more
Gone are the days when free-from was often thought of as joyless. What’s driving today’s livelier approach to avoiding allergens?
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News
Tesco adds ‘easy meal’ fixture with exclusive Ben’s Original NPD
Sitting alongside pot noodles and canned soups, the fixture includes own-label and branded meals
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News
Aldi launches Biotiful Gut Health copycat kefir range
The Beautiful Everyday range bears a striking resemblance to market leader Biotiful Gut Health and is available in two variants
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Comment & Opinion
Why don’t brands listen to gen Z’s interest in packaging?
Brands should take note of the content creators educating younger consumers about packaging, says Gillian Garside-Wight, consulting director at packaging consultancy Aura
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Events & Awards
Grocer Gold Awards 2024: Tesco Finest is Own-Label Range of the Year
Judges were particularly impressed with premiumising meal deals and the brand’s laser focus on great packaging
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Comment & Opinion
The UK spud offer is sorely lacking in variety and taste
The range of potatoes in supermarkets seems to have shrunk in terms of diversity, says Joanna Blythman, food journalist and author of Swallow This
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News
Sysco’s KFF launches new fresh fish range with over 35 new products
The new range of high-quality fresh fish comes from M&J Seafood, part of sister company Fresh Direct
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Analysis & Features
What’s driving the flurry of premium own label NPD?
Waitrose and Asda are the latest with big premium tier launches
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News
Andrews Liver Salts packs sold for up to £73 online, after being discontinued
Shoppers are forking out more than 14-times the original retail price for the stomach settler
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Comment & Opinion
‘Ultra-processed’ food is a distraction. We should be talking about nutrition
The concept of UPF is one that was never intended to determine the healthfulness of a food, says Quorn’s CEO Marco Bertacca
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News
Mars Wrigley trials second display unit made from cocoa beans in Tesco
The unit is made from a corrugated cardboard alternative developed in partnership with sustainability consultancy Medoola