Fresh from a strong 2017, Dr Oetker is hoping to capitalise on the plant-based trend this year

dr oetker pizza

Last year’s ranking: 97

Sales: £96m (+6.9%)

Fresh from a strong 2017, Dr Oetker is hoping to capitalise on the plant-based trend this year. Its new ‘Yes It’s Pizza’ concept (flour and vegetable compound base pizzas topped with fresh veg) will be backed by integrated marketing with a focus on social media and digital activity.

Topics