All articles by Rob Brown – Page 11
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Category Report
Natural remedy: healthcare & supplements category report 2019
Forget taking pills for a nutritional boost. Today’s consumers are seeking out more diet-based solutions
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Analysis & Features
Reformulated: the soft drinks that have slashed sugar and boosted sales
Reformulating Zero to taste ‘more like Coke’ has paid off for CCEP
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Category Report
Soft drinks vs CO2, the sugar tax and the plastic backlash: bumper category report 2019
The soft drinks industry has faced multiple challenges over the past year. In this report we take a closer look at how it has tackled the key issues
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Category Report
Bagging a deal: bagged snacks category report 2019
Bagged snacks have emerged as a prime area for M&A as the big boys buy up the likes of Tyrrells and Pipers
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Category Report
The exotic British BBQ: barbecue category report 2019
Exotic international flavours are inspiring Brits to get adventurous
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Category Report
A bar apart: snack bars category report 2019
How are healthy snack bars managing to stand out in a crowded market?
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Category Report
Is wellness worth it? Cereals category report 2019
Healthy breakfasts are booming. But it’s not the traditional low-fat, low-calorie options
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Category Report
Does Brexit mean eggsit? Easter category report 2019
This year’s late Easter could prove the first test of how fmcg and retail will fare after Brexit
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Category Report
The explosion in nuts: jams & spreads category report 2019
Peanut butter sales have passed the £100m mark, thanks to the spread’s versatility and kudos with the health crowd
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Analysis & Features
Pouched rice steams ahead in carb sector
Brits’ carb consumption at home fell this year but there’s room for growth in pouched rice
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Analysis & Features
Bargain hunt hits cleaning product aisles
Retailers are making way for their own cheaper lines, at the expense of brands
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Analysis & Features
NPD gives pie brands a healthy boost
Savoury pastry brands are up £16.6m this year as own label remains flat
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Analysis & Features
Batteries see the benefit of tech trends
The rise of smart homes and smart health devices is fuelling demand for pricier batteries
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Analysis & Features
Inflation helps bread to rise again
Rising prices have helped keep bread brands afloat as they fight off own label
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Analysis & Features
Own label cleans up in laundry
Detergents and conditioners have lost £41.3m combined; brands lost a whopping £48m
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Category Report
Dope drinks: adult soft drinks category report 2018
Cannabis-derived CBD is tipped as the next big thing in adult soft drinks, tempting everyone from startups to Coca-Cola
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Analysis & Features
Grocery data explained: how do Kantar Worldpanel, Nielsen and IRI work?
We explain how grocery’s three main category data providers collect data, the benefits and limitations of their methodologies – and why their read of certain categories can vary so much
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Category Report
Savoury pastries & meat snacks category report 2018
Brands are now looking to tempt the young, cool crowd with exotic recipes and vegan NPD
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Category Report
Sweet imposter: protein category report 2018
Next-gen sports nutrition is muscling in on sugary treats by promising far more
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Category Report
Bring out the big guns: winter remedies category report 2018
Incidences of cold and flu tend to spike when the mercury falls and, as our winters get more severe, sales are growing