All articles by Rob Brown – Page 18
-
RankingsSmirnoff is fastest growing booze brand in Britain
Smirnoff vodka is Britain’s fastest growing booze brand in The Grocer’s 2015 ranking…
-
RankingsBuckfast booms to close in on top 100 booze brands listing
Buckfast Tonic Wine is on the verge of breaking into our ranking of Britain’s 100 Biggest Alcohol Brands…
-
NewsSoft drinks can't tap water's growth
There’s been a 13% increase in tap water’s appearances in the packed lunches (and other carried out meals) of Britain in the past year
-
Analysis & Features10 Things You Need To Know About... Meat, Fish & Poultry
It’s time to talk turkey… and meat, fish and all other kinds of poultry. This week The Grocer unveils the latest in the 10 Things… series of digital features with an in depth look at the British meat, fish and poultry market.
-
Analysis & FeaturesCash cow? Better beef & lamb butchery could add '£95m'
This article is part of our Meat, Fish & Poultry Report 2015. The UK meat market could beef up sales by more than £95m by adopting new butchery techniques. That’s according to levy body ADHB Beef & Lamb (formerly known as EBLEX), which says valuable cuts are being minced and ...
-
Analysis & FeaturesFrozen fish brands hook Facebook users with recipes
We’ve enlisted content marketing agency to find out which frozen fish brands are most active on Facebook. So who’s most sociable?
-
Analysis & Features10 Things You Need To Know About… Dairy
From cash cows to milk with added benefits… the latest in our programme of digital features delves deep into the UK dairy industry.
-
Comment & OpinionWet wipe storm is down to user error
The Guardian’s hyperbole is a little unfair to manufacturers
-
Analysis & Features10 things you need to know about… franchise & fascia groups
The latest in our series of digital features draws back the shutters on franchise and fascia groups, from what shoppers really think about them to how retailers are stepping up their game
-
Analysis & FeaturesRevealed: Britain's most convenient grocery retailers
An exclusive poll for The Grocer has revealed what shoppers really think about Britain’s biggest grocers. So who’s flying high?
-
Comment & OpinionClegg as Co-op and Cameron as Waitrose - General Election 2015 explained in groceries
As the nation goes to the polls, we go from market share to vote share and price war to Westminster battle
-
Analysis & Features10 things you need to know about… ice cream
With a chill wind blowing across ice cream following last year’s disappointing summer and Brits’ ongoing reluctance to head for the freezer when the sun isn’t shining, growth must seem like an uphill struggle for the sector’s players. So, in the latest instalment of our 10 Things… series of digital features, we’ve served up an extra-large scoop of market analysis, consumer insight, creative brand concepts and much more…
-
Analysis & FeaturesSlob Britain: 63% of Brits eat ice cream on the sofa
More of us eat ice cream on the sofa that at the table and one in five eat it straight from the tub, according to a poll for The Grocer…
-
Analysis & FeaturesRevealed: choc & nut is Britain's ultimate ice cream
We’ve polled the nation on what their dream ice cream would be. And, courtesy of branding agency The Partners, here’s what it might look like…
-
Analysis & FeaturesParlour tricks: how to pep up the ice cream fixture
Creative challenge: we asked retail design agency M Worldiwide to show us how ice cream could be better presented in store. Here’s how…
-
Comment & OpinionMarketers come to their senses
A growing body of research is suggesting ways in which brands can use the senses to elicit certain emotional responses from consumers
-
Analysis & FeaturesRevealed: What consumers really think about soft drinks
An exclusive poll for The Grocer has revealed high levels of support for a fizzy drinks tax and tougher regulation on the sale of energy drinks
-
Analysis & FeaturesMonster is the most 'socially active' soft drink brand
Are BMX, big waves and boobs the only way to make a splash on Facebook? And why are many big brands not on it?
-
Analysis & FeaturesBritain's biggest brands: prices drop due to supermarket wars
The escalating supermarket price war has helped drive down average prices of 41 of Britain’s 100 biggest grocery brands…
-
Analysis & FeaturesBritain's Biggest Brands 2015: Who Has the Best Defence?
Brands are often used as pawns in the battle between supermarkets and the discounters. So who’s making the right moves?…