All articles by Rob Brown – Page 2
-
Category ReportSoft drinks trends 2024: Does big soda need another makeover?
As volumes sales fall, brands are turning to new looks, limited edition flavours and healthier reformulations to recover momentum
-
Category ReportPersonal care & beauty trends 2024: Brands fight the ‘dupe’ boom
Beauty brands are losing out to lower priced ‘dupes’ and own label. How can they salvage sales?
-
Category ReportLow & No trends 2024: Is alcohol-free the new cool?
Alcohol-free is continuing its upward climb with marketing aimed at trendy, young consumers
-
Category ReportBBQ trends 2024: Can world food put the bang back in BBQ?
Ahead of summer’s big sporting events, spiced-up, world-inspired BBQ ranges are hitting the aisles to tempt adventure-seeking Brits
-
Category ReportSnack bars trends 2024: Will fibre become the ‘new protein’?
Amid growing public attention on gut health and its link to brain function, will fibre be the ‘new protein’ in the snacking world?
-
Category ReportFrozen trends 2024: Morrisons and Iceland face off
Using exclusive product launches and eye-catching PoS activity at freezers, supermarkets are fighting hard for shoppers’ attention
-
Category ReportIce cream trends 2024: A cone for every season
With unpredictable summers, suppliers are vying to make frozen dairy a year-round treat with the help of TV ads and trendy NPD
-
Category ReportEaster & spring trends 2024: The rise of the mega-egg
Brands and retailers are super-sizing Easter eggs for this year’s festivities – at a higher price per kilo than smaller treats. Why?
-
Category ReportJams, spreads & honey trends 2024: Who’s put the buzz back into honey?
Honey has turned in the strongest growth in spreads, as brands beat own label with a mix of NPD, larger packs and featured space promotions
-
RankingsBaby & infant products 2023: Babyfood’s leading five brands falter
The category has mustered value growth of just 2% on volumes down 6.1%
-
RankingsConfectionery - sugar 2023: HFSS rules keep candy on its toes
Not only have confectioners faced the same supply chain challenges and cost pressures as everyone else, they’ve also had to get to grips with the ban on HFSS lines in impulse fixtures
-
RankingsBiscuits & cakes 2023: Brands lose out as biscuit NPD slows
Convincing people to buy brands in a cost of living crisis is the very definition of a tough sell. That’s proven in sales of branded biscuits
-
RankingsConfectionery - chocolate 2023: Choc treats are out, but gifting is in
Chocolate has had a bitter pill to swallow: HFSS regulation, which has banned treats from prominent display areas in store
-
Category ReportIs booch about to boom?
Chinese fermented tea and ‘elixir of life’ kombucha is on the up as Brits cut back on booze and retailers eye healthier soft drinks
-
Category ReportAre the wheels falling off for plant-based?
Oatly is racing an old US milk truck to poke fun at outdated dairy habits. But sales data shows plant-based has its own challenges
-
Analysis & FeaturesOne year on: Have HFSS rules made any difference?
It’s been a year since the government brought in display restrictions on HFSS products. Now the sales data is in. So what has been the impact, and how uniform is compliance among retailers?
-
ReportsWhat would Labour do differently on HFSS?
Originally, the regulations included a ban on multibuy promotions such as bogofs and TV ads for junk food before 9pm
-
Category ReportWorth paying more for? Dairymen butter & spreads category report 2023
Lurpak has suffered a £9.5m loss as Brits trade down to cheaper lines – but Arla has plans to revive the number one butter brand
-
Category ReportBenefits of longer life: Dairymen milk category report 2023
Milk sales are suffering as shoppers cut back. Big brands are hoping longer-lasting UHT and filtered lines will drive up value
-
Category ReportHave Hancock’s HFSS rules hurt confectionery?
Sales of confectionery have fallen in the wake of October’s display restrictions. But they aren’t entirely responsible for that decline