Archive of all Saputo UK articles – Page 11
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Success of top brands offsets Dairy Crest sales dip
Dairy Crest has hailed strong performances from key brands including Cathedral City, Clover and Frijj despite a dip in overall sales for the year to date.
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Dairy Crest reduces its stake in Wexford
Dairy Crest is to offload 9m worth of shares in Wexford Creamery in a move to further cut debt.The transaction, which is expected to be completed by March, will see Dairy Crest's shareholding in the Irish cheese, cream and milk supplier...
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Picture This... Clover is proud to be in the centre
In the week in which a top surgeon outraged butter lovers by saying they should switch to spreads, Dairy Crest has launched a raft of marketing emphasising Clover's position as a product that appeals to both butter and spreads fans.
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Dairy Crest to buy more milk from direct suppliers
Dairy Crest is planning a radical shake-up of its milk supply chain to bring stability and allow it to pay farmers more money.Britain's biggest dairy company, which has been conducting a year-long review of its milk procurement policy,...
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Dairy Crest and Wiseman post strong profit growth
Two of Britain's largest dairy companies have reported sharp uplifts in profits, raising hopes the outlook for the dairy market is starting to improve.In the past week, processors Dairy Crest and Robert Wiseman have both announced...
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Frijj pushed as a heated winter drink
Dairy Crest is taking on the hot chocolate market by promoting Frijj's credentials as a winter drink. New packaging for the Frijj chocolate fudge brownie milkshake will feature heating instructions together with the strap 'try me hot'...
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Postlethwaite capture for Cathedral City
Dairy Crest has hired another iconic British star to front one of its major brands by signing up Oscar-nominated actor Pete Postlethwaite to promote Cathedral City.
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Baileys plus Dairy Crest equals cream
Dairy Crest has teamed up with Diageo to launch a range of Baileys products aimed at invigorating the flavoured cream market.The Extra Thick Cream, launched this week, comes in Baileys Original Irish Cream and Baileys with a Hint of...
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Cathedral City sets out to be Heinz Beanz of cheese
Dairy Crest has kicked off a multi-million pound bid to establish Cathedral City as the Heinz Baked Beanz of the dairy category with a £10m relaunch.Starting in November, the three-phase strategy will encompass a packaging and logo...
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Dairy Crest benefits from new milk deals
New milk contract wins and branded growth continue to boost Dairy Crest's fortunes.Milk sales to major retail customers have risen 10% in the past six months compared with the same period last year, the company revealed this week.
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Frijj sponsors Sky Sports’ Soccer AM
Frijj has been revealed as the new sponsor of Sky Sports show Soccer AM this season.Under the deal, the Dairy Crest milkshake is being promoted in 15-second idents at the start and end of the three-hour programme, as well as five-second...
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Frijj sponsors Soccer AM
Frijj has been revealed as the new sponsor of iconic Sky Sports show Soccer AM this season.Under the deal the Dairy Crest milkshake is being promoted in 15 second idents at the beginning and end of the three hour programme, as well as five second slots at each commercial break...
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Other Movers 25/7/09
Anthony Fry, the senior managing director of Evercore Partners, has been appointed deputy chairman of Dairy Crest.
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Multinationals now hold all top world dairy places
There are no longer any 100% British-owned businesses among the world's 20 biggest dairy companies. Dairy Crest was 19th in last year's annual Rabobank Dairy Top 20 but dropped out of this year's ranking to be replaced by Mengniu, the first...
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Multinationals now hold all top world dairy places
There are no longer any 100% British-owned businesses among the world's 20 biggest dairy companies.Dairy Crest was 19th in last year's annual Rabobank Dairy Top 20 but dropped out of this year's ranking to be replaced by Mengniu, the first...
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Cheddar claim after five-year maturation
Dairy Crest has produced what it claims to be one of Britain's longest-matured Cheddars. Matured for five years, Cathedral City Vintage 60 was developed by the brand's cheese grader Mark Pitts-Tucker. It will be unveiled at the Nantwich...
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Clover, Cathedral City keep Dairy Crest on track
Improving sales of key brands including Clover, Country Life Spreadable and Cathedral City have kept Dairy Crest on track to meet previous performance targets, the company has said in its latest trading update.
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Dairy Crest ramps up focus on brand stable
Dairy Crest plans to increase its focus on brands after their impressive performance over the past year, chief executive Mark Allen has revealed.Sales of Clover and Country Life spreads had both risen 29% by volume in the year to 31 March,...
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Brealey moves from Dr Oetker to sales director at Rachel's
Rachel's Dairy has named Neil Brealey as its new sales director. Brealey joins the company from Dr Oetker where he was head of sales for chilled. Prior to Dr Oetker, he worked at Arla Foods, St Ivel and Dairy Crest.Brealey said that...