All Seasonal articles – Page 50
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News
Asda Christmas campaign invites shoppers into the Imaginarium
CGI ad gives readers an imaginary glimpse into supermarket’s festive preparations..
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News
Coca-Cola launches limited edition Father Christmas packs
Packs featuring Father Christmas drinking a bottle of Coke will roll out from mid-November…
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News
Kraft Heinz gives Seriously Good mayo jars a festive makeover
Three limited-edition packs featuring a snow hen, a golden sleigh and a golden Christmas tree roll out from November…
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News
Asda and Tesco revealed as top Halloween destination stores
Nearly half of all families have upped their spend on the occasion over the past few years
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News
Budweiser gets into Halloween spirit with party kits
Packs containing a selection of spooky masks have rolled out to retailers and wholesalers…
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News
James Hall & Co launches first online Christmas catalogue
Christmas Convenience will offer the same range of products as its print catalogue
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Comment & Opinion
Asda gets into the Halloween spirit with dance party
Asda is once again the UK mult that makes the most effort for Halloween
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News
Cadbury adds Inclusions eggs with innovative choc shells
The luxury eggs contain chunks of the brands hidden within the actual shell
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News
Costcutter launches 'Spooky in no time' Halloween push
The campaign is backed by in-store PoS, consumer leaflets and recipe videos on social channels…
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News
Casillero del Diablo readies biggest Halloween campaign yet
It will roll out a raft of in-store promotional and support materials in anticipation of the day
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News
Halloween push for Treasury Wine Estates’ 19 Crimes
Promotional neck collars will roll out across all SKUs as 31 October approaches
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News
Pernod Ricard unveils Christmas campaigns for premium spirits
The push will be supported with PoS materials available from November onwards
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News
Pladis invests £1.3m in 'Merry Biscuits' Christmas campaign
The push will include an on-pack promotion and an immersive in-store experience for shopper
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News
Ferrero targets younger adults in £7.1m Christmas choc push
The supplier also plans to spend £1.1m on Nutella, including a new ad
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Category Report
Back from the dead? Halloween category report 2017
Could combining Halloween with Bonfire Night and Day of the Dead help resurrect growth?
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Range Preview
Christmas in July: supermarket range preview 2017
What do we know about what the supermarkets have planned to win the big one this Christmas?
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Feature Synopsis
Focus On Halloween: 29 July
Britain’s supermarkets are going to war over the witching season, as Halloween’s importance as a sales opportunity continues to rise. So who’s winning and losing?
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News
Waitrose sherry lineup gets a refresh and a Manzanilla
The range has been renamed ‘In Partnership With’ in reference to producer Emilio Lustau
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Analysis & Features
Easter chocolate cheaper despite commodity price increases
Brexit doesn’t mean shoppers have to shell out more for Easter eggs this year
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Comment & Opinion
Worried about chocolate, prime minister? Then hunt for a plausible Brexit trade strategy
The great and the good maybe hopping mad over Cadbury dropping the word ’Easter’ from its National Trust egg hunt promotion, but what about a Brexit sweetner for food and drink trade deals?