All Seasonal articles – Page 9
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Comment & Opinion
Babybel breaks the mould with bold move set to thrill generation TikTok
It is the biggest cheese category launch of the week – possibly even the year – and that’s not speaking figuratively
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News
Quality Street releases Christmas rap video starring John Barnes
The campaign aims to encourage shoppers to recycle their paper sweet wrappers
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Comment & Opinion
Five ways AI could boost Christmas grocery sales
The benefits of fully integrated AI systems are yet to be realised, says Julie Neal, partner at management consultancy Vendigital
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News
Tesco launches Christmas advert during I’m a Celebrity premiere
Tesco to air its Christmas advert during the premiere of I’m at Celebrity Get Me Out of Here on ITV at 9pm
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Range Preview
Kevin the Carrot ice cream in Aldi’s Christmas range 2023
Its range features a series of additions to its Specially Selected range and foodie incarnations of its Christmas mascot Kevin the Carrot
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News
Seasonal worker interest group forms to advocate for migrant workers
The group has been launched to provide the opportunity for policymakers, industry and key stakeholders to better understand the experiences of workers
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News
Sprouts on pizza for Deliveroo Christmas ad 2023
The festive campaign suggests going crazy with the gravy and that Christmas Eve equals Cantonese in new ad
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Comment & Opinion
Understanding shopper mindsets this Christmas
Shoppers are going into Christmas 2023 with two distinct mindsets, says Michelle Whelan, co-CEO at VMLY&R and CEO at VMLY&R Commerce
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News
Pensioners rediscover their youth in Amazon Christmas ad 2023
The advert will premiere tonight (6 November) during the first ad break of Coronation Street on ITV
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News
Kevin the Carrot returns for Wonka-themed Aldi Christmas ad
Just like Santa and Mariah Carey, Kevin the Carrot returns to our screens
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News
Morrisons slashes cost of 58 Christmas favourites
The supermarket is investing more than £4m to cut the price of the products by an average of almost 20%
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News
Power ballad singing oven gloves in Morrisons Christmas ad 2023
No Farmer Christmas in the Morrisons Christmas advert this year, instead featuring power ballad singing oven gloves
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News
Lidl puts toy donations at centre of 2023 Christmas ad
Lidl is hoping to capture the hearts of shoppers featuring an animated raccoon to highlight its childrens’ toy donation campaign
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Category Report
How Mexican is getting a new lease of life
The hype around the day of the dead holiday highlights a growing interest in more authentic Mexican cuisine and culture
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News
Connie and Trevor return for Barbie-esque Argos Christmas ad
Piggybacking on the Barbie fever that swept the globe this year, Connie dons a pink sequin jumpsuit and her long blonde hair while dancing to Chic’s disco hit Le Freak
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News
Asda defrosts Michael Bublé for its 2023 Christmas ad
Mums everywhere will be delighted to see a festive Michael Bublé taking the lead role in Asda’s Christmas advert this year
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Analysis & Features
Watch: All the retailers’ Christmas adverts 2023
Asda was the first to launch a teaser for its Christmas advert this year staring a festive Michael Bublé
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Comment & Opinion
The real horror behind climate change and pumpkin waste
The weather of the past year has shown us the true extent of the climate crisis is not a distant nightmare but very much our reality
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News
George Eustice: seasonal worker scheme should be taken away from Home Office
The former Defra secretary told The Grocer the scheme would be better if ‘full responsibility for managing it was transferred away from the Home Office’
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Grocer 33
Sainsbury’s takes win with superb standards & service
Store standards and service were particularly strong in this branch