All Shopper trends articles
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News
Altos launches ready-to-serve Strawberry Margarita in time for summer
The NPD follows the introduction of Altos Lime Margarita in February 2024
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Comment & Opinion
Culture first: why Dubai chocolate is winning on social media
The Dubai chocolate trend has a culture-first momentum that modern brands should harness, says Christina Miller, chief social executive at VML EMEA
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Range Preview
All the new Dubai Chocolate launches in UK grocery 2025
With Lindt Aldi and Lidl now in on the Dubai Chocolate train, can the latest trend make permanent shelf space in British supermarkets?
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News
Aldi claims supermarket ‘first’ with Dubai-style chocolate ice cream
The ice cream combines ‘decadent’ chocolate with ‘sweet, nutty’ pistachio and wafer
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News
Ed Sheeran launches ‘hottest sauce yet’ through Tingly Ted’s brand
The NPD was ‘not for the faint-hearted’, Tingly Ted’s warned
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News
Lucky Saint adds 0.5% abv Lemon Lager to line-up ahead of summer
The NPD combines the brand’s original Superior Unfiltered Lager with ‘a squeeze of lemon juice’
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News
Maggi expands Air Fryer range with Crispy Coatings for chicken
The seasoning mixes gave meals a ‘delicious crunch’, said Maggi
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News
Waitrose imposes two-bar limit for Lindt Dubai Style Chocolate
The viral chocolate bars rolled into the retailer, along with Sainsbury’s and Ocado, last week
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News
BrewDog and Beavertown add fruity beers to tap growing trend
BrewDog has added a peach lager, while Beavertown has added berry and watermelon-flavoured brews
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Comment & Opinion
What does Lidl’s TikTok Shop mean for the future of grocery?
Does Lidl’s TikTok Shop mean consumers will be placing orders for their entire weekly supermarket shops on social media?
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Comment & Opinion
Why Unilever’s CEO is betting big on social media marketing
In a fireside chat, Fernando Fernandez indicated his intention to move to a ‘social first’ marketing strategy, says Warren Ackerman, head of European consumer staples research at Barclays
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Category Report
Going, going, gone? Trends in snack bars 2025
Snack bar profits are crumbling in the face of soaring wheat, nut and cocoa prices. So, who’s managing to grow, and at what cost?
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Promotional Features
Win in biscuits with twists on the classics
The UK biscuit market is competitive, but with evolving consumer tastes, there’s ample opportunity for brands to shine. Read how, by embracing innovation and quality, brands like Border Biscuits are driving growth with new flavours and convenient formats that cater to modern snacking habits.
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News
Overnight oats startup Oat Cult makes ‘unmissable’ debut
Its single-serve sachets looked ‘like nothing else in the cereal aisle’, Oat Cult claimed
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Interviews
Kris Boger on his mission to grow sales on TikTok
Kris Boger believes Lidl’s ‘insanely popular’ foray on to the TikTok Shop will be replicated far and wide. He’s here to help brands achieve lift-off
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News
Shoppers back staffed 'chatty checkouts' in new survey
A till where staff are encouraged to converse with customers proved popular in the Belonging Forum survey
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Promotional Features
How computer vision is tackling theft and misuse at SCOs
Theft at self-checkout points is a growing challenge, causing significant inventory losses in the retail landscape. Read how visual AI technology ensures profitable and customer friendly-checkout points, without compromising on the convenience these systems provide.
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Category Report
The rise of drinkable desserts: trends in dairy drinks 2025
From chocolate fudge to birthday cake, dairy brands are adding indulgent shakes inspired by afters. Is their health kick over?
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Whitepapers
A guide to driving meaningful growth with post-launch insights
What separates winning innovations from those that fade fast? Download this whitepaper to discover how to leverage post-launch insights to fuel smarter decisions, reveal growth opportunities and shape future innovation strategies.
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Promotional Videos
Why kombucha is set to take a starring role in the soft drinks fixture
Discover the role health and wellness is playing within the adult soft drinks category and why kombucha offers an untapped growth opportunity for UK retailers.