All Shopper trends articles – Page 4
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Comment & Opinion
How Greggs could eat up the evening meal competition
The chain’s sales are growing faster in the evening than any other part of the day
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News
Passion Fruit Martini, Piña Colada, Mojito and Daiquiri cocktails drive RTD category growth
The four most popular serves account for 60% of the growth in canned cocktails
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Comment & Opinion
Could buckwheat be the next ancient grain to break into the mainstream?
Shoppers are open to trying the nutty seed, Mintel data suggests
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Comment & Opinion
Will an Asda reset reclaim worker and shopper affections?
It is a dramatic but necessary move by Asda, with the pressure mounting on Mohsin Issa and his TDR Capital backers
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Category Report
Halloween trends 2024: How retailers can strike sales gold
Halloween is increasingly proving a goldmine – but can sales continue to grow? And what tactics are the retailers using?
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Comment & Opinion
How to foster loyalty among ‘fickle’ Gen Z shoppers
Generation Z has carved out a reputation for being a bit fickle, says Rachel White, MD UK&I at NIQ
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Category Report
Home baking trends 2024: Bake it yourself
Brits are making more cakes and loaves at home to mitigate the increasing cost of living and concerns about ultra-processed food
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Analysis & Features
How Oscar Mayer’s NASA-inspired Gastro Hub aims to turbocharge NPD
A Mission Control room sits at the centre of Oscar Mayer’s new seven-figure Gastro Hub. It’s all part of CEO Ian Toal’s plan to turbocharge innovation
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Comment & Opinion
Food stores must prioritise convenience and brand building
The brands that have inspired loyalty have stuck unwaveringly to their customer promise, says Richard Curry, head of retail at Rapleys
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News
Food to go driving growth for convenience, new data shows
The channel saw wholesalers and symbol groups ramp up their food-to-go offer to cater for demand over the past year
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Category Report
Organic trends 2024: Can organic find its hero?
As organic volumes fall, can newly rebranded industry body UK Organic be a successful champion? And what are brands doing?
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Comment & Opinion
Why we need more food & drink targeted at gen alpha
The number of global food and drink launches targeting children has dropped by 66% in the decade to May 2024, says Alex Beckett, director at Mintel Food & Drink
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Promotional Features
Why K-food is rapidly gaining traction with the UK's foodies
Among the different Asian cuisines gaining popularity in the UK is South Korean food, with the market proving the starting point of a K-food wave in Europe, according to CJ Foods.
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Comment & Opinion
How premium brands can survive the bargain-hunting era
The rise of budget supermarkets, copycat products, price deals, own brands, bulk offers, and loyalty prices have all further embedded price-savvy consumer behaviour, says Natasha Murray, chief client officer at media agency UM
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Whitepapers
Here’s how fmcg brands can take TikTok to the next level
TikTok holds huge potential for UK consumer goods. But how can brands elevate their strategy to the next level? Download our report on how to optimise your performance on the platform here
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Analysis & Features
Tesco still Britain’s favourite, but competition is ramping up
Tesco is on top for the 10th year, but its dominance has reduced slightly. So who’s gaining ground as the cost of living crisis eases?
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Comment & Opinion
Korean potato bread and food for inner happiness: key trends from the 2024 Fancy Food Show
Mediterranean diets, Korean influence and revamped cheeses were all on display at this year’s show, say The Brand Nursery’s James Acton & Chris Blythe
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Comment & Opinion
How fmcg businesses can benefit from their own manifestos
Nothing helps colleagues plan and deliver more than a consistent statement of the overall direction, says Jeremy Garlick, partner at Insight Traction
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Comment & Opinion
Why don’t brands listen to gen Z’s interest in packaging?
Brands should take note of the content creators educating younger consumers about packaging, says Gillian Garside-Wight, consulting director at packaging consultancy Aura
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Events & Awards
Grocer Gold Awards 2024: Tesco remains Britain’s Favourite Supermarket
The UK’s biggest retailer once again came out top in NIQ’s Homescan survey of more than 7,000 households