All Shopper trends articles – Page 6
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Category ReportOil trends 2024: Has oil hit its peak?
As mass shortages in the olive business send prices through the roof, how are shoppers and brands coping with £15 rsps?
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Analysis & FeaturesPolitical digs and cheese Swifts: this week on grocery social media
The UK’s cost of cheese crisis highlights economic woes and Ocado, Itsu and Lidl hop on gen Z trends
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Analysis & FeaturesSix trends from the PLMA’s World of Private Label 2024 trade show
This week, the RAI Amsterdam convention centre welcomed more than 17,000 visitors to the annual event
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Comment & OpinionHow fmcg can take advantage of summer sporting events
The evolving consumer habits around major sporting events offer opportunities and challenges, says Ananda Roy, SVP of global thought leadership and strategic insights at Circana
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Category ReportRice, pulses & noodles trends 2024: Oodles of noodles
Convenience, affordability and a growing appetite for Asian food are driving gains for noodles. How are suppliers capitalising?
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Category ReportButters & spreads trends 2024: The rise of posh butter
With chef-made butters going viral on social media, can the craze for premium penetrate retail? And how is the butter renaissance affecting spreads?
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Comment & OpinionBrands need to ruffle feathers to stand out on today’s shelf
We live in an increasingly noisy world, constantly bombarded with marketing messages – brands need to cut through the clutter, says Wander Bruijel, chief strategy officer at Born Ugly
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Comment & OpinionWhy the Grocer 33 price comparison survey is allowing loyalty prices
Our transparent (and constantly changing) Grocer 33 weekly price comparisons show time and again that loyalty pricing is having a meaningful impact on inflation, says Adam Leyland, editor-in-chief of The Grocer
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Analysis & FeaturesLoyalty prices preferred to vouchers and price-matching and more loyalty insights
Shoppers love loyalty prices, our survey shows. But how genuine are the deals? And are they fair on shoppers who don’t have one?
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NewsLoyalty card pricing backed by shoppers, exclusive survey reveals
Smartphones have made it easy for shoppers to download multiple loyalty apps… and not forget them
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Analysis & FeaturesLabrador retail crime and Asda rebrand: this week on grocery social media
Asda unveiled a fresh rebrand and bread-stealing Labradors became Facebook celebs. What you missed this week on social media in the world of grocery
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Comment & OpinionCookie-cutter loyalty programmes won’t cut it anymore
Creating compelling reasons for shoppers to come back again and again is essential, says Maria Giacobbe, SVP of business development at Epsilon UK
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Comment & OpinionWhy Tesco, TikTok and salad is a significant combo
Stupid dances, silly challenges and now Tesco salad bays. Just a few of the many ways TikTok has changed how consumers consume and now, apparently, how businesses do business
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Category ReportConfectionery trends 2024: The sourer the better
What’s behind the latest sour craze in sugar confectionery – and can it buoy a category struggling due to HFSS and cost pressures?
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Category ReportOwn label trends 2024: Time for a spring clean?
Own label innovation is looking dusty, experts argue, as lower prices take priority over excitement. Is it time to take risks again?
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NewsTikTok trend sees Tesco create new salad bays
Produce aisles will be divided into three sections to offer a base, a builder and a topper for salads
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WebinarsWATCH: How grocery can use data to win shoppers' loyalty
Watch our webinar to find out how retailers and brands can convince shoppers to keep coming back for more in this challenging climate with the use of data insights.
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Comment & OpinionDiscounters keep the market honest and ensure shopper trust
The discounters keep us out of arguments that rage in markets like Canada, where doubts circle around retailers profiteering, says David Sables, CEO of Sentinel Management Consultants
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Comment & OpinionInnovation must work harder to tempt shoppers
Those who have used recent winds of change to drive change for themselves appear to have won out on the innovation front, says Jackson Woods, advanced analytics consultant for Worldpanel by Kantar
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Comment & OpinionFever-Tree’s boozy wine play shows the spritz occasion is here to stay
Fever-Tree’s boozy innovation and the rise of challenger spritz brands shows there’s more to the serve than just Aperol