Archive of all SHS Drinks articles
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NewsPaul Gillow to succeed Arthur Richmond as SHS Group CEO
Richmond was appointed CEO last year, replacing Elaine Birchall
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NewsSHS Group shake-up sees Guy Dodwell appointed head of newly created food division
Brands in the SHS Food Division include British Pepper & Spice, Crucials Sauce and Meridian Foods
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Category ReportReady to drink trends 2024: Hard seltzer goes soft
The forecast hard seltzer craze hasn’t materialised in the UK, prompting brands to rethink their strategies. Does the future instead lie in canned cocktails?
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Category ReportSoft drinks trends 2024: Does big soda need another makeover?
As volumes sales fall, brands are turning to new looks, limited edition flavours and healthier reformulations to recover momentum
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NewsBottlegreen targets older female shoppers with RTD cocktail trio
The cans will launch in Sainsbury’s and Morrisons from mid-April
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NewsWKD eyes layering trend with launch of ‘clear and creamy’ liqueur range
The range would ‘reinvigorate the shots category’, owner SHS Drinks said.
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NewsSHS Drinks overhauls WKD X range with ‘trend-led’ flavours
The new variants reflected ”increasing RTD consumer preferences for enticing fruit flavours”, WKD said
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NewsBottlegreen makes booze debut with Elderflower Liqueur
Edwards Bottlegreen Elderflower Liqueur is a blend of single-estate potato vodka and elderflower cordial
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Category ReportCan White Claw trigger a hard seltzer boom? Hard seltzers & RTDs category report 2023
Despite their US success, hard seltzers have proven a tough sell to Brits. The market leader is now trying out a brand new strategy
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NewsKaren Salters appointed group chair at SHS Group
SHS veteran Salters has worked for the WKD, Shloer and Bottlegreen owner for 27 years
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ProfilesMy food & drink job: Jessica Whittaker, marketing executive, SHS Drinks
Jessica works on brand projects for WKD, which celebrates its 25th anniversary this year
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NewsSHS boss Elaine Birchall awarded MBE in Birthday Honours List
Birchall has led the Belfast-headquartered SHS Group – which currently employs over 1,100 people – since 2015
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Analysis & FeaturesNo rest for the WKD: SHS Drinks on 25 years of alcopops
WKD is 25 years young. It’s stayed relevant by moving with the times, and joining forces with Love Island, says SHS Drinks MD Marcus Freer
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NewsCity snapshot: Meridian snapped up by SHS Group in £50m deal
Nut butter brand Meridian has been bought by Northern Irish consumer goods company SHS Group in a deal exclusively flagged by The Grocer. Plus, the FTSE starts the week on the front foot and all the rest of the latest news from the City.
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NewsSHS Group acquires Meridian and Rocks owner 3V Natural Foods
Northern Irish consumer goods company SHS Group has acquired a majority stake in nut butter brand Meridian to add to its growing portfolio of brands, as tipped by The Grocer last month.
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NewsSHS Group tipped to be closing in on Meridian
Nut butter brand Meridian is close to a £50m takeover, with SHS Group poised to win the highly competitive auction.
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NewsCity snapshot: SHS Group tipped as winner of £50m Meridian auction
Nut butter brand Meridian is closing in on a £50m takeover, with SHS Group as poised to win the highly competitive auction according to City insiders. Plus FeverTree surges on takeover whispers, ABF shares hit by sugar weakness and all the rest of the latest news from the City.
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NewsSHS Group completes acquisition of Standard Brands
The deal sees Zip firelighters join the SHS portfolio SHS Group has confirmed its acquisition of ignition supplier Standard Brands. The purchase, for an undisclosed amount, adds the Zip and Sunny Jim firelighter brands to the SHS portfolio, which includes owned brands Maguire & Paterson matches, WKD, ...
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NewsWKD gets lower-calorie NKD baby brother from SHS Drinks
The duo will roll into the major retailers from next week in lemon & lime and blueberry & elderflower flavours