All articles by Simon Gwynn – Page 17
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News
Broccoli crisps hit the market
Maker The Giving Tree, created by CHI coconut water founder Jonathan Newman, launched in Whole Foods Market
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News
Lucozade Ribena Suntory looks to boost Orangina sales with new campaign
Lucozade Ribena Suntory is hoping to turn around falling sales of Orangina with a £4m campaign
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News
Bear meat salami arrives from Transylvania
New range from Arduenna also includes venison salami, truffle cheese
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News
Thatchers set for its latest TV campaign
Thatchers Cider is launching a new TV campaign filmed in and around the company’s cider mill at Myrtle Farm in Somerset…
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News
Blackthorn cider goes Gold in premium rebrand
C&C is also introducing a new variant, 5.5% abv Blackthorn Reserve, which will be available in a two-litre PET bottle
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News
Sol gets into the 'Espiritu Libre' with unique prize promo
Heineken is highlighting Sol’s ‘Espiritu Libre’ – free spirit – with a promotion
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News
'Real men' wanted in new Burts ads
Members of the public are encouraged to nominate the man in their life than ‘does it right’
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Interviews
Frederic Landtmeters of Molson Coors UK: the Big Interview
The new head of Molson Coors UK, Frederic Landtmeters relishes taking on Rekorderlig
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News
McVitie's goes on tour with biscuit ice creams
The company’s ice cream van has been touring a series of London landmarks this week
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Comment & Opinion
Like Ryanair, discounters will find low prices are not everything
As price becomes less of a priority for shoppers, lessons can be learned from similar upheaval in air travel
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News
Carlsberg takes latest ad for a kickabout
New ad is part of a £12m media investment for Carlsberg this year
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News
Trebor refreshes identity as it looks to master mintyness
The new packs feature the slogan ‘Master of mintyness’ under the brand name
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News
Lucozade push aims to give energy to 'daily strivers'
The drive, which launched in June, aims to reposition the drink away from younger consumers and towards ‘daily strivers’
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News
Captain Morgan sails into Bacardi territory with new white rum
Captain Morgan is the number two rum brand, and is growing fast, with sales up 19.1% to £87.6m
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News
Thatchers is clear on new cloudy cider direction
Sales of the Thatchers range are at £26.5m, up 25.9% - with £18.9m accounted for by its main variant Thatchers Gold
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News
HMRC uncovers 130,000 litres of counterfeit vodka on Widnes industrial estate
A joint operation of HMRC, Cheshire Police and Trading Standards raided the site last Friday, seizing the alcohol
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News
Charlie Bigham's revamps pie recipes
Shepherd’s Pie and Cottage Pie look to enhance old recipes as part of relaunch
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News
New Fantastical Flavours liqueurs launch with retro branding
Fantastical Flavours is a range of 15% ABV drinks sold in 70cl bottles
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News
Cheap Oz wine 'under threat' as growers struggle
Cheap Australian wine could be under threat, industry experts have warned
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News
Mallow & Marsh bars roll into Sainsbury's stores
Confectionery brand Mallow & Marsh is launching marshmallow bars into 250 Sainsbury’s stores…