All articles by Simon Gwynn – Page 18
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Lucozade Sport plans Rugby World Cup shirt giveaway
Lucozade Sport will give away a rugby shirt every 80 minutes for 90 days as part of its Rugby World Cup 2015 campaign…
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Morrisons returns to selling wine by country of origin
Morrisons is returning to merchandising wine by country of origin – ditching the experimental approaches to the category brought in under former CEO Dalton Philips.
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Cider supplier Healey's increases workforce by a third
Healey’s Cyder Farm in Cornwall has upped its workforce by a third on the back of booming sales and increased interest in its visitor centre…
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Booths increases range of Little Valley Brewery ales
West Yorkshire’s Little Valley Brewery has secured a listing in Booths for four of its bottle-conditioned beers.
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SIBA launches accreditation scheme for UK breweries
Trade body the Society of Independent Brewers (SIBA) has launched a quality accreditation scheme and is hoping to sign up 500 of its 820 members within two years.
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Coconut water-based vodka RTD Lovo rolls out to stores
A coconut water and vodka brand has launched in Harvey Nichols and online retailer 31Dover.
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Pogues and West Cork Distillers team up to launch spirit
It’s an Irish whiskey with the Body of an American: West Cork Distillers have teamed up with folk-punk legends The Pogues to launch…
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Victor's Drinks rolls out speedier homebrew ale/cider kits
Homebrew kit supplier Victor’s Drinks has launched what it says is the world’s first 48-hour beer & cider kits…
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Ovio olive leaf health brand rolls out InFusion drink
Olive leaf health supplement brand Ovio has expanded into the soft drinks market
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PLB takes on Hilltop Neszmély Hungarian wine in off-trade
PLB is to further tap growth in Hungarian wine by taking on exclusive off-trade distribution for Hilltop Neszmély
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Golden ale is first John Smith's NPD in 22 years
John Smith’s Golden Ale will be available in a 500ml glass bottle, taking the brand into the PBA arena for the first time
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Heinz Balance: lower-salt soups range revamped
Heinz is revamping its reduced salt soups with new branding and an extended product range…
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Strongbow targets older drinkers with Cloudy Apple variant
Owner Heineken hopes the launch will help the brand retain 25 to 34-year-old drinkers
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Energizer marks eco battery launch with Tower Bridge replica
Constructed from 83,000 used batteries and weighing two tonnes, the sculpture is 12 metres long
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Sainsbury's rolls out kids frozen meal range to 320 stores
“Kiddyum had an innovative product and well thought-out business plan,” said Sainsbury’s business unit director James Bailey
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John Smith's to make stars of its customers
The brewer has purchased rights to a pint-shaped constellation, and will run a contest giving away the constituent stars
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Heineken UK marketing chief to head brewer's China business
Heineken UK marketing director Jacco van der Linden is moving to head up the company’s business in China
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International Wine Challenge names Morrisons wine supermarket of the year
Morrisons was named Supermarket of the Year at the International Wine Challenge (IWC) for the first time.
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Park Cakes rolls Gruffalo party cake into Tesco stores
Gruffalo owner Magic Light Pictures has teamed up with Park Cakes to launch a range of treats featuring the popular character.
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Majority of Brits 'totally adventurous' over new cuisine
Three out of five Brits consider themselves ‘totally adventurous’ when it comes to trying new cuisines, a new report has claimed.