All Social media articles
-
NewsLidl’s TikTok Shop launch sells out in 18 minutes
The discounter went live on TikTok Shop with a limited run of 3,000 bundles of high-protein products at about 10am today
-
Comment & OpinionIs Air Up’s ‘scented’ flavoured water bottle genius or gimmick?
Air Up has a steep price point, but promises to revolutionise the way we drink water
-
NewsViral ‘scent-based’ refillable water bottle Air Up to make UK supermarket bow
Users inhale scent through specially designed pods as they sip
-
Analysis & FeaturesHow fmcg’s power couples disrupt business and hold down relationships
Launching a business together can put a strain on relationships – but these happy Valentine’s couples are living and working together to great effect
-
NewsMedia Bites 14 February: Unilever, Valentine’s Day, American candy
Unilever’s plans to separate its ice cream division were covered widely by the papers this morning
-
NewsStartup Well & Truly ‘flattered’ by Cadbury copycat campaign
‘We’re honoured that Cadbury loved our creative idea so much,’ said Well & Truly founder Sara Trechman
-
NewsScottish retailers experience ‘Breezer fever’ as demand for 90s alcopop soars
The drink formerly know as Bacardi Breezer is enjoying a social media-led resurgence
-
NewsUK’s top three supermarkets shunning X as retreat grows
So far in 2025, Sainsbury’s and Asda have joined Tesco in not posting on X except in reply to customers
-
NewsThe Curators spoofs Walkers with ‘Dyer snacks’ billboard campaign
The stunt is projected to have made one million impressions across social media platforms
-
NewsMars Wrigley revives Milky Way Crispy Rolls after three-year hiatus
The treats had returned following ‘much demand’ from shoppers, said Mars Wrigley
-
NewsPepsiCo unveils Extra Flamin’ Hot gelato and lip balm in TikTok drop
The snacking giant has teamed up with Doughlicious, UpCircle and Ginsters to launch three limited-edition products
-
NewsUnited Food Brands taps freeze-dried candy trend with Tasty Vibes
Two ‘crunchy and intensely flavourful’ variants – Sweet Mix and Sour Mix – have launched
-
NewsDoritos launches square chips and new flavours in Minecraft promotion
Shoppers who find one of the rare chips will win a cash prize of up to £10k
-
NewsAsda and Boots retail media network operator SMG expands into North America
The move marked ‘a major milestone in its global journey’ the company said
-
Comment & OpinionCrazy Sexy Food: podcast welcomes chilled not-chef Calum Harris
Harris plugs his new vegan cookbook by first addressing rumours he’s Jamie Oliver’s son
-
NewsSidemen's Best teams up with Netflix to launch Squid Game cereal
Honeycomb Crunch was inspired by Squid Game’s ‘infamous’ dalgona cookie challenge
-
NewsDoritos teases square tortilla chips NPD in Instagram post
‘I refuse to eat a square Dorito,’ one shopper commented
-
NewsValeo’s Manomasa rebrand divides marketers’ opinions on LinkedIn
‘It feels like they’re starting from scratch,’ said freelance graphic designer Mika Suetake
-
NewsViral ‘chewable’ soft drink Mogu Mogu bolsters retail presence as sales soar
The brand is now stocked in more than 1,250 stores nationwide
-
Comment & OpinionWalkers’ Dry January push shows moderation has gone mainstream
Dry January 2025 is officially underway, bringing with it a flurry of activity from the usual suspects... and Walkers