All Social media articles
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Analysis & Features2024 in grocery: Seven trends that influenced food and drink innovation
From Wicked collabs to the K-food wave, we look at the inspiration behind grocery’s most significant trend-led food and drink launches for 2024
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NewsJust Eat launches Squid Game 2 marketing campaign
The Just Eat campaign features a themed TV spot and interactive game themed around hit Netflix show Squid Game
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NewsLindt jumps on viral ‘Dubai chocolate’ TikTok trend with pistachio bar
The sought-after tablet is available from selected stores while stocks last
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NewsKellogg’s launches £12m marketing push to revive cereal volumes
The ad features a giant animated version of Kellogg’s mascot Cornelius the cockerel
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Analysis & FeaturesThe Big Book of Grocery: Top Products Survey 2024
It’s our most comprehensive report ever, measuring a record 127 categories and including grocery sales data from discounters Aldi and Lidl and online giant Amazon for the first time
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NewsArla boss: ‘dairy must unite to fight misinformation’
Arla’s UK MD Bas Padberg stressed dairy needed solutions such as the methane-suppressing Bovaer to meet government sustainability targets
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Comment & OpinionArla’s spot of Bovaer leaves Big Dairy crying over spilt milk
The controversy surrounding Arla Foods’ use of cow feed additive Bovaer has dominated headlines for the past week – but what does it really mean for Big Dairy?
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Comment & OpinionChaos cakes and ‘newstalgia’: Pinterest’s 2025 food & drink trends
We predict next year will be all about experimentation, playfulness and expression, says Beth Horn, MD at Pinterest UK
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NewsUnited Food Brands appoints Neil Pittman as sales director
Pittman, who has three decades’ experience in the fmcg industry, joined the business last month
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NewsFlourish range dwindles as Sainsbury’s plans healthy food shake-up
Shoppers have been contacting Sainsbury’s about struggling to be able to find Flourish products
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NewsOatibix shortage caused by ‘scheduled maintenance’ at Weetabix factory
It comes after Weetabix Protein disappeared from shelves last month
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Analysis & Features‘We’ll have nothing left’: Emotional reactions from Westminster farmers’ protest
The Grocer spoke to protesters to understand what has so ignited the passions of food producers
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Grocer 33Waitrose, Lincoln: Grocer 33 store of the week
‘We have a big team of people who are very much into using TikTok and Instagram to promote the store’
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NewsSauce Shop calls out Dr Will’s over suspicious Ocado reviews
Sauce Shop co-founder James Digva drew his LinkedIn followers’ attention to a series of five-star reviews all posted by the same account
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NewsASA in crackdown of ‘misleading’ adverts by wine investment companies
The rulings are part of a wider body of work by the watchdog around unregulated investments
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NewsBoots features Adjoa Andoh’s Mrs Claus in Christmas ad 2024
The ad sparked a wave of racist, misogynistic and transphobic comments calling Boots ‘woke’
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Category ReportWhat is the future of the booze aisle?
To reverse sliding alcohol sales, merchandising is becoming more inventive and tech-savvy – from walk-in chillers to AI sommeliers
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Comment & OpinionCelebrity brands get attention – but can they thrive long term?
In the past few years, we’ve seen a significant rise in the use of celebrity status as a way to grow brand awareness, says Ellie Webb of Caleño Drinks
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NewsM&S adds tteokbokki duo to tap booming Korean food trend
It comes after Mintel predicted the dish would hit the mainstream in 2024
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NewsOld Jamaica ginger beer will not be discontinued after all
The brand had previously promised to go out ‘in a blaze of glory’