All Social media articles – Page 23
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News
Tyrells rolls out Beach Barbecue crisps with a Facebook twist
Premium crisp brand Tyrrells is rolling out a new limited-edition flavour for summer, which will run an on-pack promotion to drive consumer engagement through social media.
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News
Horsemeat scandal hits Tesco and Ikea across social media
Ikea, Tesco and other big retailers have been mentioned in 171,440 comments on social media since the outbreak of the horsemeat scandal on 14 January.
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Comment & Opinion
What's your social media policy?
How do I shut down Twitter?” were the exasperated words of HMV’s marketing director reported last week…
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News
Hi Spirits rapped by advertising watchdog over Facebook pics
Hi Spirits’s Antica Sambuca brand has been rapped by advertising watchdogs for publishing Facebook pictured that appeared to condone excessive drinking.
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News
Tesco to ramp up social media use with appointment of Brooks
Tesco is to ramp up its use of sites such as Facebook, Twitter and YouTube, after recruiting Coca-Cola interactive manager Jude Brooks.
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News
Boozeberries lands Spirited Drinks with Aussie export deal
Northern Irish producer Spirited Drinks is to export its Boozeberries liqueur brand to Australia….
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News
Poundland appoints 'ambassadors' in Facebook feedback plan
Poundland has appointed 10 ‘ambassadors’ to sing its praises on social media after launching a search among…
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Analysis & Features
Vote now on Facebook to bring back a brand
Wham and Highland Toffee bars were relaunched in 2012, as the retro revival trend continued. Now it’s the second phase of our Bring Back a Brand. So what brand would you like to bring back?
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News
Special K ‘sells’ Cracker crisps for Twitter plugs
Kellogg’s is claiming a world first with a new ‘tweet shop’ for its newly launched Special K Cracker crisps.
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Comment & Opinion
Lab rats and peacocks in a tale of two twitters
Yesterday Daily Bread flagged up the French study into the effects on health of the Monsanto herbicide Roundup and a GM strain of maize resistant to it…
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News
Waitrose falls foul of the Twitter wags
Waitrose has attracted a wave of jokes at its expense on Twitter after asking followers on the social network why they shop at the supermarket.
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Comment & Opinion
Talking Shop: The real value to your business of a Facebook 'like'
This week, Facebook announced it would be enhancing its security measures on brand pages to remove fraudulent ‘likes’…
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News
Wyke Farms battles Morrisons delisting on Facebook
Wyke Farms has taken to Facebook to fight back against its delisting by Morrisons.
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News
The Co-op Group defends Fiji Water listing
The Co-op Group has defended the stocking of Fiji Water after attracting criticism on Facebook. Shoppers used…
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News
Lidl makes Facebook poll regular
Lidl is to make its Facebook promotion poll a regular event following a positive reaction from its customers.
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Comment & Opinion
Why brands should listen up to social media
So wire baskets are finally available at Aldi after a Facebook campaign. As surprising as the fact…
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News
Aldi brings in baskets after Facebook petition
Aldi has introduced baskets into all its UK stores, following repeated requests from customers on Facebook.
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News
Angel Delight ice cream for Tesco
Angel Delight’s ice cream mixes - launched last year exclusively on Facebook - have made the leap onto supermarket shelves.
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Analysis & Features
Will big brand advertising really click on Facebook?
Ahead of its IPO, Facebook is wooing brands in a bid to boost its revenues. But will users like marketing clogging up newsfeeds?
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News
Who's making the most out of social media?
Where has all the Tesco Value Curry Sauce gone? The question Zetta Robinson posted on Tesco’s Facebook page last week…