Soft drinks <span id="Soft drinks "></span> – Page 124
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In Brief: Innocent Addition; Surf gets cool; Kit Kat for Big Bro; Brazils all year; Ethical loo paper; Filtration debut
Innocent Drinks has added a new summer recipe, Cherries & Strawberries, to its smoothies portfolio. The drink will be available from June to September in Sainsbury, Waitrose, Somerfield, Budgens and independent stores, priced...
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The Acid Test: Shloer Bucks Fizz
A sparkling blend of orange, grape and blood orange juice, non-alcoholic Shloer Bucks Fizz contains no artificial colours, flavours, preservatives or...
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Hot Spots: Adez is coming on strong; Pot Noodle loses its horn; Vodka coffee smoocher
A ROUND-UP OF THE HOTTEST ACTION IN FMCG. Unilever UK has earmarked £12m to support its first new standalone brand for 12 years. The three-strong Adez range of fruit juice drinks blended with soya and fortified with vitamins...
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Schweppes comes out with summer sizzlers
Coca-Cola Enterprises is helping adults to drink responsibly this summer with several developments under the Schweppes brand that target both alcoholic and non-alcoholic drinking occasions.For adults wanting to taste summer...
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Appletiser woos with diamonds
Appletiser will once again become a girl's best friend this summer by each day giving consumers the chance to win a diamond in a £50,000 giveaway.The promotion runs from August 1 until the end of October and will put a diamond...
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Schweppes comes out with summer sizzlers
Coca-Cola Enterprises is helping adults to drink responsibly this summer with several developments under the Schweppes brand that target both alcoholic and non-alcoholic drinking occasions.For adults wanting to taste summer...
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News
Schweppes comes out with summer sizzlers
Coca-Cola Enterprises is helping adults to drink responsibly this summer with several developments under the Schweppes brand that target both alcoholic and non-alcoholic drinking occasions.For adults wanting to taste summer...
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News
Bid rumours lift Cadbury
Shares in Cadbury Schweppes rose 5p to finish on 550.5p yesterday amid rumours that the confectionery giant could be the target for a bid.Analysts speculated that Kraft Foods, US confectioner Hershey or investor Warren Buffett could be...
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Vox Shop: Matthew Langley, Bottlegreen Drinks; John Place, Somerfield
Soft drinks market is growing up with focus on health and entertaining... prizes await manufacturers who back key brands. Matthew Langley Bottlegreen Drinks Co marketing manager The soft drinks category in the UK is among retail's most...
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New flavours keep colas on top
Despite cola's grip on the soft drinks sector, the big brands have their work cut out to keep sales on an upward curve. But new flavours and zero-calorie versions may hold the key. The cola market has been on the end of some pretty...
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Pure choices join the pack
To win a place in lunchboxes, brands must reconcile mothers' health concerns with children's desire for fun. Marketing children's drinks is something of a minefield. Manufacturers must appeal to mothers and their children, who have...
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Big squeeze on squash
Traditional fruit-flavoured drinks don't draw the crowds as they used to, but new flavours are revitalising this mature category. Fruit squashes have been for a long time and, as Vimto brand manager Claire Nield puts it: "There are a...
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Trends & developments: Goodness Shakes; Tetley; Oasis; Buxton
Goodness Shakes makes supermilk debut... Tetley puts tea on ice... Oasis grows up with fusion... buxton adds playground appeal...Grace Kennedy, owner of the Tropical Rhythms brand, is extending its drinks range with the launch...
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Grown-up drinks come of age
Competition is fierce, but speciality soft drinks that successfully appeal to adults can command premium prices and earn a place on occasional, or even weekly, shopping lists. Adult soft drinks represent the second fastest-growing...
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Benzene cuts climb up agenda
Following media scare stories earlier this year, the soft drinks industry is working to further reduce any risk to consumers from products containing sodium benzoate and vitamin C. Dramatic newspaper headlines, such as 'soft drink...
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Will new Cokes carry flavour?
Coca-Cola Enterprises' attempts to expand its core brand have achieved mixed results, but its passion for new varieties remains undiminished and more UK launches are imminent Choosing a Coke has become a bit like trying to order a...
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Energy powers up for growth
There's all to play for in the energy sector, and the big drinks makers are poised for the next phase of expansion. The energy drinks sector continues to grow and remains one of the most dynamic in the overall soft drinks market....
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Will pop burst the drinks bubble?
Increasing consumer preoccupation with health is forcing drinks manufacturers to innovate by launching low-sugar varieties and brands targeted at adults, reports Ruth Nicholas. It is a time of unprecedented upheaval for the soft drinks...
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Health puts the fizz into NPD
Consumer fears over sugar and sweeteners are prompting new product development and reformulations. Soft drinks have been lambasted for rotting children's teeth, causing hyperactivity and obesity - although presumably not at the same...
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Marketing to children grows up
With restrictions on children's TV advertising looming, drinks companies are increasingly flagging health benefits and repositioning brands so they also appeal to an adult audience Soft drinks companies are big spenders on advertising...