All Soft drinks articles – Page 125
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NewsPromotrack: Coca-Cola injects a bit more fizz into its offers
The supermarket aisles were awash with Coca-Cola offers at the weekend, but its biggest rival is starting to play catch up
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Risqué Orangina ad attracts charity’s ire
The Advertising Standards Authority is investigating a number of complaints over a risqué television commercial for Orangina that features animated animals in bikinis dancing provocatively. The ASA has received around 150 complaints since the advert was first screened at the beginning of the month and will now decide whether ...
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Feel Good Kids juice is ‘healthier option’
Soft drinks brand Feel Good is taking on Fruit Shoots and Innocent Kids with the launch of its first children’s range of juices, which it claims is healthier and more refreshing than the competition because of its high water content. Feel Good Kids...
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Corpora creating ‘Red Bull of wine’
Chilean wine producer Corpora is planning a blueberry functional wine drink, described as “the Red Bull of wine”. The functional wine is still in development and there is currently an issue over whether the tipple, which would also contain vitamin B...
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Innocent finally makes its orange juice debut
Innocent finally makes its orange juice debut: Innocent finally makes its orange juice debut: After years of waiting for the right moment, Innocent is finally introducing its first straight orange juice to compete with Tropicana and Minute Maid. The smoothie company claims that its new Innocent Orange Juice, available with ...
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Retailer reluctance limits Red Bull Cola
Red Bull is struggling to convince retailers to stock its new cola drink alongside rivals Coca-Cola and Pepsi rather than in the energy drink fixture, the company has admitted. Red Bull Cola was launched in May and is already the UK’s 19th...
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Campaign trail: Coca-Cola
Coca-Cola Enterprises aims to strengthen its position in adult soft drinks with a new advert for its burgeoning Oasis brand. The ad, with the tagline 'For people who don't like water', is part of a £4m spend including TV and outdoor advertising...
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Innocent set for green and brown smoothies
Green and even brown-coloured smoothies could soon be making their debuts under the Innocent brand after more than six years of development work, The Grocer has learnt. A number of kiwi recipes, including one that does not contain bananas...
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World News - 28th June 2006
French officials relent on Red Bull. FRANCE: French consumers may soon be able to get their wings, after a ban on Red Bull was lifted. Concerns about the levels of caffeine and another ingredient, taurine, meant the energy drink...
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MacCaig becomes new Cafédirect CEO
Ribena marketing director Anne MacCaig has been named CEO of Fairtrade hot drinks company Cafédirect. MacCaig replaces Penny Newman who has been CEO of Cafédirect since 1998 and received an OBE for services to ethical business in this...
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Hawkins to drive Coke in south east
Coca-Cola Enterprises (CCE) has named Simon Hawkins as its new regional director for London and the south east - its largest sales region in Europe. He will head 450 staff across a number of trade channels and be responsible for driving...
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In Brief: Coke goes it alone; M&S answers back; Organic milk healthier
Coke goes it alone Coca-Cola's rivals have said they have no immediate plans to follow its lead by removing sodium benzoate. Britvic, PepsiCo and AG Barr will continue to use the controversial preservative. M&S answers back Marks & Spencer...
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Suso unveils lifestyle mag
Suso is investing £4m in its first marketing push for its new fizzy fruit juice, focused around a lifestyle magazine.The company, set up by former Red Bull MD Harry Drnec, hopes to bring the brand to life with a quarterly magazine,...
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Red Bull: the energy to challenge Coke?
It is one of the biggest drink launches of the past decade. For Red Bull, single-handedly creating the energy drink market in the UK is not enough. The brand, which developed a cult following among adrenaline junkies thanks to its links...
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Innocent plans 800% growth for This Water
Innocent Drinks' water brand This Water will become an £80m brand within three years, the company is predicting, thanks to new formats, international expansion and the addition of vitamins to give the drink a functional edge.The brand...
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Nichols trading 'slightly ahead'
Nichols, the soft drinks company behind Vimto and Panda, has said trading for the first 17 weeks of 2008 was in line with budget expectations and slightly ahead of the same period last year.“At this early stage we are pleased with progress...
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Fire people? Not Innocent, surely
Ahhh. Those lovely chaps at Innocent have done such a good job of keeping it homespun that punters don't seem to have noticed that this is not, in fact, a two-bit commune making smoothies in a Cornwall shed, but an international business with...
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Innocent and Asda vow to keep fighting on VAT
Innocent and Asda have vowed to continue their campaigns to persuade the government to slash VAT on smoothies and fruit juices.This week, the government delivered a major blow to the two camps when it announced it had no plans to reduce...