All Soft drinks articles – Page 126
-
News
Pepsi sets sail for UK water market
PepsiCo has made its first foray into water in the UK with the acquisition of vitamin water brand V Water.The purchase of the £1.2m-selling brand, which pitches it against Coca-Cola in the niche category, would "create significant...
-
News
Carbonates keep their fizz... with Coke's help
The carbonated drinks sub-category is making a concerted effort to stem any loss of market share to 'healthier' soft drinks by keeping up the pressure on the promotional front. Carbonates accounted for 55% of activity among the top five...
-
News
Menon heads Rubicon ops
Soft drink company Rubicon has promoted Nitin Menon to the newly created role of chief operating officer.Menon has worked at Rubicon for two years as head of sales and commercial services, where he was responsible for commercial controls...
-
News
Diageo trials new pre-mixed drinks
Diageo is looking to expand its presence in the ready-to-serve category and is trialling 250ml cans of Smirnoff vodka & Ocean Spray cranberry juice drink and Gordon's gin & Schweppes slimline tonic in selected grocers and c-stores.The...
-
News
Bottlegreen and RDA launch posh kids' lines
Natural drinks companies Bottlegreen and RDA Organics unveiled ambitious plans at this week's Food & Drink Expo to tap into the fledgling premium kids' drinks market.Bottlegreen is launching a three-strong range, branded Junior, which it...
-
News
Nestlé teams up with Boost Juice Bars to take on Innocent
Nestlé has joined forces with Australian juice business Boost Juice Bars to create a new smoothie brand to take on Innocent, The Grocer can reveal.The partnership with Boost Juice Bars, which has more than 200 stores globally including...
-
News
Appletiser standalone arrives on world stage
Appletiser is launching its first standalone brand in its 43-year history with the introduction of fruit blend brand Fruitiser to the UK next month.It hopes the range, which comes in pomegranate & raspberry, mango & mandarin and apple &...
-
News
Gatorade steps up UK activity with free from
The £2.5bn sports drink brand Gatorade is making its first aggressive push into UK retail as PepsiCo looks to take on rival Coke's Powerade.Reformulated versions of its orange and lemon flavours make their global debut in the UK next...
-
News
Takeover rumours fuel Cadbury shares
Shares in Cadbury Schweppes rose 1.6% to finish on 576p yesterday as rumours resurfaced that the confectionery giant could attract takeover interest. Analysts at Cazenove said Cadbury's confectionery business could become a takeover target when...
-
News
Tangerine says no plan to shut factory in York
Tangerine Confectionery has insisted it has no plans to close its York factory, despite ordering workers to stay at home in Easter week.The Low Poppleton Lane plant, recently acquired from Cadbury Schweppes, has been shut since Easter...
-
News
campaign trail - Tropicana Smoothies is making its TV debut next week as PepsiCo
Tropicana Smoothies is making its TV debut next week as PepsiCo ramps up plans to take on Innocent and grow the smoothies sector to £300m in the next two years. A television advertising campaign, which will run throughout this year, forms part of a...
-
News
Bye leaves Patak's for MD position at Vimto
Nichols has appointed Jonathan Bye as MD for Vimto Soft Drinks.Bye joins Nichols, which is also behind soft drinks Sunkist and Panda, from Patak's Foods where he worked for eight years, latterly as general manager. The Grocer...
-
News
Ribena pure juice debut is its biggest-ever NPD
Ribena is taking on Ocean Spray and Pomegreat in its first foray into pure juice as it sets out to create a £50m brand.Ribena 100% Pure Juices will be the GSK-owned brand's biggest piece of NPD in its 70-year history, said senior brand...
-
News
Bottlegreen goes for sharper brand appeal
Adult soft drinks brand Bottlegreen is overhauling its packaging and launching a raft of new products including a kids offer in a bid to double turnover to at least £25m in three years.The redesigned cordial range will arrive in Tesco,...
-
News
Innocent vows fight for lower VAT will go on after petition
Innocent has vowed to continue its campaign to persuade the government to slash VAT on smoothies and fruit juices despite the end of its long-running online petition.Tomorrow marks the deadline for the petition demanding VAT on juices...
-
News
Tropicana pulls smooth move on rival Innocent
PepsiCo is determined to wrest market share from Innocent in the booming smoothies category with its new premium Tropicana Smoothie range. The five-strong range of Tropicana smoothies launched last month are now being promoted heavily...
-
News
Why Coca-Cola's success is down to mind over matter
A Houston researcher claims to have found a reason for Coke's domination of the cola market - and it doesn't have much to do with the product itselfIn the decades-long battle of the colas, Coke continues to outsell Pepsi. Not because it...
-
News
Cadbury Schweppes to demerge in May
Cadbury Schweppes will demerge its US beverages business Dr Pepper Snapple Group from its confectionery business Cadbury on 7 May.A shareholder meeting will be held on 11 April to approve the demerger, first announced in March last year, the...
-
News
Schweppes' Classic way to revive flat adult soft drinks
Schweppes is hoping to inject some fizz into the flat premium adult soft drinks market with a £2m media spend this April supporting the launch a new range and the rebranding of its sparkling offer. Classic will include ginger beer and...
-
News
gazza lacks red bull control
Last weekend The Sun reported that Paul Gascoigne was addicted to Red Bull. The ex-England soccer ace had told staff at a hotel he was drinking 50 cans of the stuff a day - on top of pints of beer, cider and double brandies - before voluntarily...