All Soft drinks articles – Page 127
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News
Cadbury Schweppes sales increase
Cadbury Schweppes has reported its biggest full-year sales increase in more than a decade with sales up 7% to £6.51bn.Reporting its full-year results to end January 1, the group also revealed a 13% increase in underlying pre-tax profit to...
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Ambient smoothies for masses
Innocent and PJ Smoothies are coming under attack from yet another smoothie contender – Stute – which aims to bring smoothies to the masses by challenging rivals on price with an ambient offering. Stute’s ambient range retails for £1.99, while...
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Taxing healthy smoothies is ridiculous
from Simon Newark, partner, UHY Hacker Young, accountantsSir; We are working with Innocent Drinks to campaign against the government for cashing in on healthy eaters.Most food items are tax-free, while drinks are taxed at 17.5%. ...
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Be Treatwise ‘has quite different objective’ – Cadbury Schweppes
Cadbury’s Trish Fields said the Be Treatwise initiative was completely separate to the labelling scheme launched by six of the food industry’s giants this week. “Be Treatwise is led bythe confectionery industry and is grounded in the fact...
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Cadbury acquires Dan Products
Cadbury Schweppes has agreed to buy South African chewing gum business Dan Products, which manufactures gum under the Stirmoral and Dirol brands, for £33m.Cadbury also revealed that it is planning to sell Bromor Foods, its South African...
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Rivals defy the big stick
Two of the industry’s most fierce rivals have put aside their differences and joined forces to help tackle the nation’s health.In an industry first, Cadbury Schweppes and Masterfoods have come together to implement a scheme designed to help...
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Team Talk: Appletiser
>>a ‘dynamic, specific and unique’ outfitJames Bruckner, commercial manager for soft drink brand Appletiser, says he is proud to work in a dynamic, hard-working and close-knit team.Bruckner has been commercial manager at...
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Thai hibiscus RTD set for UK
Red Bull UK is to make its first foray into alcoholic drinks in the off-trade with the launch of a Thai ready-to-drink brand. The company is to distribute the Thai hibiscus-infused wine-based RTD product Sabai, which means “chill out”, into the...
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Britvic goes public
Soft drinks company Britvic has gone public. The company floated this morning at 230p per share. This was in the middle of the expected range and values the company at £494m.The maker of Tango and J20 drinks originally said that it planned...
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Coke realigns managers for healthier performance
Coca-Cola GB has realigned its marketing department to mirror the group’s focus on its three main business areas of health and wellness, performance and carbonated soft drinks.Justin Billingsley, who was previously brand director for Coca-Cola...
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Gatorade sprints to vending machines
Gatorade is making its first major foray into the UK with the launch into the vending market from January next year in a bid to wrest market share from Coca-Cola’s Powerade brand.The world’s biggest-selling sports drink is targeting sports and...
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Ethics, endurance and health
Natural Balance Foods is aiming to emulate the success of niche and ethical companies such as Innocent and Green and Black’s through the creation of two snack bar ranges that promote ethical causes.Trek is a protein-rich bar positioned as an...
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Santa’s on Coke over Christmas
Coca-Cola is showing the bottle to evolve the brand with new festive packs for Coca-Cola Original and Diet Coke.It is launching seasonal graphics across two-litre bottles and multipacks of 330ml cans as well as sleeved designs for its glass...
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Coke’s new footie plans
Coca-Cola unveiled a number new concepts inspired by its status as official partner of the FIFA 2006 World Cup, including a new can format. The cans, out next spring in Germany, contain 330ml but are taller than usual and each features a...
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Four new faces join top Innocent management
Smoothie manufacturer Innocent has made four appointments to expand the senior management team at its Fruit Towers headquarters.Giles Brook, who has spent seven years with Coca-Cola Enterprises, most recently as impulse marketing controller, is...
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Operation erase and rewind
Vimto Soft Drinks is showing its more sophisticated side with a move into premium adult drinks, a category which is seeing demand surge as consumers turn their noses up at sugary carbonated products.The company is launching two functional...
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Green & Black’s to stake a claim for respect
Green & Black’s has unveiled plans to dramatically step up its marketing activity after takeover by Cadbury Schweppes in May.The organic brand has confirmed that the backing of Cadbury has enabled it to boost its marketing spend to 2006 to...