All Soft drinks articles – Page 67
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Analysis & FeaturesPurdey's Edge Multivitamin Fruit Drink: acid test
Purdey’s was the original ‘energy’ drink, popular on film sets to revive flagging thespians
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NewsGlacéau Smartwater moves into sparkling water category
Coca-Cola European Partners hails ‘biggest move’ for brand since 2014 launch
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NewsCott and Refresco's UK sales drop as soft drinks face squeeze
Cott’s UK sales fell 7.8% to £266m in the year to 2 January 2015
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NewsVimto highlights heritage with first fudge line
Handmade Vintage is made in partnership with Gardiners of Scotland
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NewsPepsiCo to slash sugar, fat and salt in soft drinks and snacks
The company will reformulate the bulk of its food and drink products under its 2025 Sustainability Agenda…
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NewsPortugal unveils plans for a sugar tax on soft drinks
The tax is expected to raise the price of a standard 330ml can of Coca-Cola by 5.5 cents.
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NewsSoft drinks makers call for sugar tax to cover milk drinks
BSDA claimed children at risk of obesity were more likely to be over-indulging in milkshakes than fizzy soft drinks
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NewsFentimans unfazed by premium mixer competition
Fentimans’ new septet for the off-trade brings together existing flavours with new variants
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NewsFentimans targets cocktail makers with premium mixers septet
The brand’s latest seven-strong line-up aims to tap the home cocktail trend
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NewsUm Bongo adds moustache packaging for Movember push
Featuring Um Bongo’s cartoon animals wearing moustaches, the special packs will be available from 15 October
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NewsHain Celestial gets all-clear for Orchard House acquisition
Hain Celestial can finally takeover Orchard House after getting the green light to sell its UK own-label freshly squeezed fruit juice business to the owner of the Sunmagic juice and smoothie brand by deal regulators.
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NewsCoke bottler goes flat in wake of Brexit and poor weather
A lack of consumer thirst for Coke, poor weather, challenging consumer markets and the slump in sterling after Brexit combined to send sales backwards at Coca-Cola European Partners
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NewsNuva flavoured water highlights sugar-free status in poster push
The drive’s poster features a woman ‘showering’ in sugar
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NewsMoju launches cold-pressed juice shots under Booster name
The NPD’s initial variant is Ginger, with a turmeric-based version planned for later this year
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NewsJon Evans to oversee marketing at Lucozade Ribena Suntory
He previously held a number of senior marketing roles at Britvic
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NewsGlaceau Smartwater partners with Crowdit and Mapway apps
The brand is sending out push notifications to customers within 500m of outdoor adverts in Chelsea and Hoxton
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NewsFeel Good overhaul targets health-conscious women
Refreshed packaging is rolling out with ‘upgraded’ variants
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NewsDon Simon adds 12-strong ambient drinks range
The one-litre line-up comprises three fruit and vegetable juices
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NewsRoots Collective adds veg drinks that double as ingredients
The NPD is inspired by a juicing trend among health-conscious New Yorkers
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NewsRed Bull UK & Ireland sales hit as marketing spend falls
Red Bull put this “mixed” performance down to the “highly competitive” UK marketplace