All Soft drinks articles – Page 87
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NewsIrn-Bru ice cream lollies promise the real deal
AG Barr’s Irn-Bru brand has been extended into the ice cream lollies market.
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NewsRibena, Vimto grow no added sugar ranges
Ribena and Vimto Soft Drinks have extended their no added sugar offer…
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NewsTesco adds Qcumber to adult soft drinks portfolio
Qcumber has secured a listing with Tesco as the retailer expands its adult soft drinks portfolio…
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NewsSodaStream UK to sponsor Channel 4’s The Jump
SodaStream UK is to sponsor Channel 4’s new winter sports-themed reality show, The Jump, which begins airing on Sunday.
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NewsControversial hydration ads help to revive Lucozade Sport
Lucozade Sport is back in growth thanks to a controversial ad campaign highlighting its health benefits.
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NewsTax high-sugar products, says Responsibility Deal chief
High-sugar products should be hit with a new tax, a senior figure behind the government’s Responsibility Deal has said.
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NewsVimto joins market for 'water enhancers' with pocket squash
Vimto has become the second major drinks supplier to offer UK retailers a super-concentrated pocket-sized squash…
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NewsAngry Birds land on Fruit Shoot bottles in new promotion
Britvic is giving consumers the chance to play an exclusive Angry Birds game through a Fruit Shoot promotion…
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NewsWeetabix On The Go breakfast drinks target shoppers in a hurry
Weetabix Food Co is this week rolling out a breakfast drink it says has “all the energy, fibre and protein of a Weetabix cereal in milk”.
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NewsSmart Swaps campaign offers money-off vouchers on groceries
People are being encouraged to switch to diet drinks and low-fat milk in a new government-backed Change4Life TV ad campaign.
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Comment & OpinionIt's time to make healthier food choices cheaper
The moment has arrived for tough decisions by the food industry, starting with the soft drinks sector…
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NewsGo diet on all soft drinks for more profits, industry urged
Soft drinks suppliers are being urged to switch production entirely to diet drinks to combat obesity…
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Comment & OpinionSoft drinks: Making the healthy choice the cheaper choice
It is possible to sell healthier versions of popular, mass-market foods at lower prices than standard high-sugar, high-fat, high-calorie products - and companies can make more money doing so. Here’s how.
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Analysis & FeaturesSoft drinks: Bottled water sales return with a splash
In 2009, after campaigning from green lobbyists, annual bottled water sales fell 9%. Now, it seems, all is forgotten…
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NewsFunctional drinks' market potential sparks NPD run
Sales of functional soft drinks are tipped to soar following a wave of NPD….
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NewsGourmet Water Company launches Moshi Monsters drinks
Moshi Monsters-themed vitamin drinks are being rolled out by The Gourmet Water Company…
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NewsAspartame poses no health risks, says EFSA
The artificial sweetener aspartame poses no health risks at currently approved consumption levels, according to a report by the European Union’s food safety watchdog released today.
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NewsRussians get thirst for Harrogate Spring Water
Harrogate Spring Water is enjoying an export boom as Russians develop a thirst for the brand.
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NewsInnocent ad campaign to focus on 10% of profits given to charity
Innocent is to make an emotional message – rather than individual products – the core of its marketing activity…
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NewsLucozade taps into 2014 Fifa World Cup
GSK is hoping to score with the launch of two limited-edition Lucozade drinks inspired by the 2014 Fifa World Cup…