All articles by Vince Bamford – Page 108
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NewsHovis rolls out Union Jack loaf packaging
Hovis is to roll out a Union Jack pack design to highlight its use of flour milled from British wheat. From the end of March, the brand's Soft White range will carry bold Union Jack packaging and the tagline '100% British Wheat'. The new...
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NewsWalkers hails Crinkles launch as ‘biggest in five years’
Walkers is launching a range of crinkle-cut crisps next month, in a move the PepsiCo brand claimed was the biggest category launch of the past five years.
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NewsUnilever: ‘expecting great things’ from its chilled cooking oil
Unilever is hoping to inject a bit of cool into the cooking oil category with Flora Cuisine, the UK's first major chilled oil launch. The oil, which is rolling out now, is made from a blend of linseed, rapeseed and sunflower oils and...
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NewsCoconut water tipped to become £100m category
Product launches and increased distribution have reinforced coconut water's position as a product to watch in 2011, say industry observers. In the same week that coconut water brand Vita Coco was rolled out to 250 Tescos across the UK,...
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NewsPersil washing-up liquid is back with a fruity look
Persil washing-up-liquid which was axed by Unilever 14 months ago is being resurrected this month with a new look and formula. In November 2009 the range was the highest-profile victim of Unilever's strategy to reduce its number of...
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NewsLife on Mars: own goals ‘give brand 70s image’
Mars has crashed 20 places down the list of Britain's 100 biggest brands despite pumping millions into a World Cup tie-up and slashing the fat content of bars. Sales of the 79-year-old brand have slumped 14.2% a £17m fall in value while...
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NewsFocus On Pizza: Category raises its game
Innovation, tiering and World Cup promotions have helped own-label pizza steal a lead on its rivals – but brands won’t give up their slice of the market without a fight, says Vince Bamford
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NewsFocus On Fairtrade: Sweeter times for Fairtrade
Fairtrade continues to buck recessionary trends, as shoppers with a heart opt for ethical alternatives – not least when they’re buying chocolate and wine. Vince Bamford reports
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Focus On Confectionery: Market not so sweet on sugar
Lack of NPD may have dented sweet sales, but natural products, round-pound deals and sharing bags are ensuring the market doesn’t sour, writes Vince Bamford
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NewsFocus On Batteries: Seizing power
A 150% hike in sales of Duracell rechargeable batteries through the grocery channel has taken a heavy toll on the take-up of its rivals’ products, reports Vince Bamford
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NewsFocus On Free-From: Free-from brings home the bread
The success of gluten-free fresh bread Genius has prompted a sea change in the category, heralding a shift from long-life to fresh products, says Vince Bamford
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Focus On Microwaveable Foods: Rise of the micro snack
Scratch cooking is cost-effective, but microwave meals are convenient. And shoppers aren’t about to give them up just because times are hard. Vince Bamford reports
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Focus On Hot Desserts: Big helpings all round
Obesity problem? What obesity problem? Families are filling up on traditional puddings and microwaveable twin pots as comfort eating, coupled with eating in, heat up the hot desserts market, says Vince Bamford
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Focus On Pasta & Pasta Sauces: Watching the pennes
Pasta is one of the great recession success stories. Volume sales have risen 5% year-on-year despite price rises driving the category's value up 16.1% [TNS 52w/e 9 August 2009]. And although there seems to have been some trading down a...
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Focus On Winter Remedies: Coughs and sneezes spread... um... sales
Let's not beat about the bush: the swine flu outbreak is great news for those who make and sell winter remedies.
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Suppliers link up to protect credentials of UK rapeseed oil
Rapeseed oil suppliers have formed an organisation to protect and promote the quality of the home-grown premium product. Grown and extracted by an estimated 30 suppliers in the UK, cold-pressed rapeseed oil is sold as a premium oil that...