Archive of all Walkers articles – Page 4
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Comment & Opinion
Walkers gives it large with Wotsits Giants campaign
The ad for the lengthier, more girthsome snacks plays on their priapic qualities
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News
Doritos to challenge Pringles with Stax canisters launch
The chips have been given a new shape “optimised to fit their unique packaging”
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News
Walkers teams up with restaurant chains for Taste Icons crisps range
It has partnered with five UK restaurants for the limited-edition flavours
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Comment & Opinion
Maximum cringe as Walkers’ rap flops
Flavour-explosion food shots intercut with footage of funky youngsters chomping on snacks
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News
Wotsits brings back two discontinued flavours - Flamin’ Hot and BBQ Beef
BBQ beef will return with a new name
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Comment & Opinion
Mariah Carey delivers shattering performance for Walkers
Mariah Carey is indelibly associated with Christmas, and famously picky about snacks
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News
Mariah Carey to be face of Walkers Christmas campaign
It is 25 years since Carey’s festive hit, All I Want For Christmas Is You, was released
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News
Walkers axes Tear ‘n’ Share range after dive in sales
The lineup of thicker cut crisps made its debut in early 2016
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News
Walkers adds vegetable-based crisps duo to Oven Baked lineup
With no more than 15g of fat per 100g, they promise to contain ‘40% less fat than regular vegetable chips’
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Rankings
The 10 fastest-growing grocery brands of 2018
Soft drinks and snacks led sales growth in this year’s Britain’s Biggest Brands supplement
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News
Jason Richards named as new PepsiCo UK general manager
The PepsiCo veteran will replace Ian Ellington, who has been appointed to a new position in Europe & Sub-Saharan Africa
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News
Walkers adds two on-trend variants to core crisps lineup
BBQ Pulled Pork and Spicy Sriracha are leading ’flavour trends that are emerging throughout Britain’ says Walkers
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Comment & Opinion
Gary Lineker puts in another solid shift for Walkers
You can’t accuse Walkers of not getting its money’s worth out of Gary Lineker, even in a January busy with FA Cup fixtures
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News
Walkers unveils ‘more premium’ look for its core lineup
The snack giant says the revamp is its biggest design change of the past 10 years
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Analysis & Features
Walkers Max Strong Chilli & Lime: acid test
The UK’s crisps sector has grown by 3.6% to £914.5m in take-home value sales amid a flurry of NPD
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News
Walkers to slash plastic by 30% across its multipacks
The plan follows Walkers’ intention to launch the UK’s first nationwide recycling scheme for plastic crisp bags
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News
Walkers to launch crisp bag recycling in wake of post furore
The nationwide programme will kick off in December, with full details to follow ahead of time
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News
Co-op working to get recyclable crisp bags on shelf
Recyclable packs would be a more credible option than compostable, said Iain Ferguson, the Co-op’s environment manager
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News
Indra Nooyi to step down as PepsiCo CEO after 12 years
PepsiCo has named company veteran Ramon Laguarta as Nooyi’s successor
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News
Walkers Sensations adds nut-based Streetmix range
The three variants are inspired by ’the street food scene of vibrant cities from around the world’