All Walkers articles – Page 5
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News
Walkers to give away £2m in Pay Packet promotion
The on-pack push will offer the chance to win cash amounts equivalent to average salaries
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News
Walkers to hand out Cheers & Onion crisps to Leicester fans
Home supporters at the Champions League game tonight will be encouraged to take selfies with the pack
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News
Walkers to roll out premium Mediterranean crisps duo
NPD is based on the Lay’s Artesanas line well-established in Spain
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News
Walkers redesigns packaging for Crinkles brand
PepsiCo-owned Walkers hopes the new packs will drive sales following a 7.1% drop in value
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News
Walkers rapped by ASA over unfair holiday competition
Omission of letter swap limitations from promotional material “was likely to disappoint consumers”
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News
Walkers Spell & Go competition investigated over ‘missing’ letters
Consumers claim C, D and K are missing but Walkers has defended the competition and says all letters are present
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News
Walkers rolls out Salt & Victory crisps to Leicester shops
Profits will go to the LCFC Foxes Foundation, which raises funds for regional charities
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Comment and Opinion
Walkers could do more to capitalise on Leicester City
Walkers could do more to capitalise on Leicester’s astonishing feat
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News
Walkers leads celebrations as brands mark Leicester City win
The snacks brand will hand out special-edition bags of ‘Salt & Victory’ in the streets of its home city
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News
Walkers to bring Bugles snacks brand to the UK
The crisps supplier wants to add ’mischievous family fun’ to the category
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News
Walkers launches Tear 'n' Share in packs that turn into bowls
The thicker-cut crisps are available in five flavours for sharing
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News
Profits fall at Walkers despite sales boost
Walkers Snack Foods saw operating profits drop by 13.5% in the year to 27 December 2014 despite a healthy rise in revenues.
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News
Walkers Sensations launched into savoury snacking biscuits
Walkers is expanding its Sensations sub-brand into the burgeoning savoury snacking biscuit category…
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News
Walkers mixes up tastes and textures with new MixUps range
Walkers is introducing a range of snacks containing a mixture of flavours and textures in the same bag.
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News
Walkers Crisps reveals winner of Do Us A Flavour campaign
Pulled Pork in a Sticky BBQ Sauce has been declared the winning flavour in Walkers’ Do Us A Flavour campaign.
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News
Walkers adds trio of gluten-free shortbread biscuits
Walkers Shortbread has entered the booming gluten-free market with three new products…
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News
Walkers blames revenue fall on competition and pricing shifts
Snacks giant Walkers Snack Foods suffered a 6% drop in revenues last year as competition in the sector intensified…
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Analysis and Features
Walkers Market Deli Tortilla Chips: Acid Test
Walkers has previously struggled to crack the premium snacks market…
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News
Walkers offers foodies premium Market Deli snacks
PepsiCo is targeting foodies with an upmarket Walkers snacks range that includes potato, tortilla and pitta chips…
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Analysis and Features
Brands keep it simple with focus on money-off deals
When it comes to promotions, keeping it simple is the name of the game right now…