Archive of all Walkers articles – Page 6
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NewsWalkers Crisps reveals winner of Do Us A Flavour campaign
Pulled Pork in a Sticky BBQ Sauce has been declared the winning flavour in Walkers’ Do Us A Flavour campaign.
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NewsWalkers adds trio of gluten-free shortbread biscuits
Walkers Shortbread has entered the booming gluten-free market with three new products…
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NewsWalkers blames revenue fall on competition and pricing shifts
Snacks giant Walkers Snack Foods suffered a 6% drop in revenues last year as competition in the sector intensified…
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Analysis & FeaturesWalkers Market Deli Tortilla Chips: Acid Test
Walkers has previously struggled to crack the premium snacks market…
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NewsWalkers offers foodies premium Market Deli snacks
PepsiCo is targeting foodies with an upmarket Walkers snacks range that includes potato, tortilla and pitta chips…
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Analysis & FeaturesBrands keep it simple with focus on money-off deals
When it comes to promotions, keeping it simple is the name of the game right now…
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NewsWalkers Counts for More website to offer rewards to indies
Walkers is giving independent retailers the chance to earn rewards such as free stock…
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NewsPiri Piri Pigeon among Walkers' Do Us A Flavour suggestions
Walkers has revealed the top 10 strangest flavour suggestions it has received so far in its Do Us a Flavour competition.
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NewsWalkers Do Us a Flavour recruits Walliams and White
Comedian David Walliams and chef Marco Pierre White are to sit on the judging panel for Walkers Do Us A Flavour competition.
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NewsWalkers launches range of air-popped snacks
Walkers is to make its debut in the growing popped snacks market…
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NewsWalkers' standard crisps undercut by posher stablemates
The standard Walkers crisps brand is being significantly undercut by its more premium stablemates.
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NewsWalkers Crisps rapped by ASA over competition failings
Snack giant Walkers has been rapped by the UK’s advertising watchdog the ASA after it found it had not made enough effort to track down competition prize winners.
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NewsWalkers crisps promotion highlights UK sourcing
Walkers is promising consumers a win in every pack in a promotion inspired by its use of UK-sourced ingredients…
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NewsWalkers offers parents variety with Mighty Lights kids' snacks
Walkers is expanding its kids’ snack line-up with new brand Mighty Lights…
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NewsPeter Charles takes helm of marketing at Walkers
PepsiCo has promoted Tropicana marketing boss Peter Charles to the position of Walkers marketing director…
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NewsWalkers asks Tesco shoppers to do it a British flavour
Walkers crisps has this week resurrected its hugely successful Do Us A Flavour promotion – as a Tesco exclusive…
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NewsWalkers launches mainstream snack brand TigerNuts
Walkers is looking to take a bigger bite out of the flavoured nuts market with a new snack brand…
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Comment & OpinionWalkers takes gurning Gary Lineker on a tasty tractor trip
Gary Lineker returns for another Walkers ad, this time pushing the brand’s ‘home grown’ relaunch…
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NewsGolden Wonder challenges Walkers over crisp packs
Golden Wonder has launched a campaign for cheese & onion crisps to be sold in green packs and salt & vinegar in blue…
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NewsWalkers adds Hoops and Crosses to its healthier range
Walkers is expanding its healthier baked snack range with ‘noughts and crosses’ shapes and a new Baked Stars flavour…