Archive of all Walkers articles – Page 8
-
News
Walkers trebles sales of ‘thin’ crinkle crisps
Walkers has more than trebled the value of the 'thin' crinkle-cut crisp segment following the launch of Crinkles in April.The first mass-market 'thin' crinkle crisp brand has generated an impressive £11.7m in sales in its first two...
-
News
Walkers is accused of ‘cloning’ rival brands with Crinkles launch
The launch of a crinkle-cut range by Walkers has prompted a claim that the brand “clones” rival crisp products. Walkers is to roll out Walkers Crinkles in April, a move it claimed would be the biggest category launch of the past five…
-
News
Walkers hails Crinkles launch as ‘biggest in five years’
Walkers is launching a range of crinkle-cut crisps next month, in a move the PepsiCo brand claimed was the biggest category launch of the past five years.
-
News
Walkers crisps get a comic twist with new flavours
Walkers has recruited some of Britain's best known comedians, including Stephen Fry and Jimmy Carr, to launch a new range of crisps, The Grocer can exclusively reveal.
-
News
Walkers plots packets made from potato peelings
PepsiCo is looking at making Walkers crisp packets from potato skins, the company's UK boss has revealed.
-
Comment & Opinion
Ad of the Week: Walkers look good naked thanks to virginal Lineker
Gary Lineker does not have sex. And that’s that, OK? Despite the fact that he recently married a lingerie model…