Archive of all whitepapers
Most recent first...
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WhitepapersIs your grocery basket strategy future-proof?
A new report from Savi reveals UK grocery shoppers are returning to physical stores in record numbers while demanding instant, frictionless rewards to maintain brand loyalty in an value-driven market.
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WhitepapersHow data-driven tech helps food firms boost compliance
Meet complex new regulations and ensure food safety across the board with innovative technology your business can rely on.
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WhitepapersExplore practical ways to protect your margins
A perfect storm of headwinds is presenting UK convenience retailers with challenges in relation to maintaining profitability. Without support or investment, profit growth may be a pipe dream for many retailers for the foreseeable future.
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WhitepapersWhat’s next for UK grocery retail packaging
New research from packaging consultancy Aura has uncovered significant gaps between UK grocery retailers’ public sustainability commitments and in-store packaging reality. Download their whitepaper to learn more.
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WhitepapersHow LHF regulation is rewriting food marketing
Britain’s food marketing is entering a new era – with consumers already thinking beyond the latest high-fat, salt and sugar (HFSS)/less healthy food (LHF) advertising rules. To understand how expectations, regulation and brand responsibility are shifting, Dentsu conducted a nationally representative study of 1,020 UK adults ...
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WhitepapersDiscover the secrets to successful innovation
What can you learn from the world’s most innovative brands? Get the lowdown on how bolder thinking and smarter execution can take your business to the next level – including real-world insights you can action today.
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WhitepapersEmerging trends in UK food and drink 2026
Health, value and innovation are reshaping the food and drink landscape. Vypr’s latest report explores how evolving shopper priorities - from clean labels to portion-aware snacking - are redefining what it means to eat well in 2025.
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WhitepapersRethinking plastic: A guide to smarter sustainable packaging
Is plastic still part of the sustainability story? Uncover what 500 European experts think about recycled plastic, consumer expectations, and the myths holding brands back.
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WhitepapersFrom margin loss to margin gain: a profit recovery guide for FMCG suppliers
As costs rise and profit margins shrink, many UK suppliers are feeling the pressure despite strong sales. This report uncovers what’s driving the gap between revenue and return and offers practical, expert-led strategies to recover lost margin without damaging relationships.
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WhitepapersWhat’s driving shopping decisions in 2025
UK shoppers are starting to feel cautiously optimistic. But that doesn’t mean they’re ready to go back to old habits. Download Dentsu’s latest report to discover the trends shaping retail and how brands can stay relevant, responsive and ready for growth.
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WhitepapersHow tech investment is shaping the future of consumer goods
As AI and machine learning rapidly redefine industries, staying ahead means understanding where innovation and investment intersect. This whitepaper from TELUS Consumer Goods reveals the key technologies and trends shaping the future of consumer goods so you can stay competitive in the digital era.
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WhitepapersGeneration Flex: How Gen Z shoppers are redefining the grocery aisle
Generation Flex is rewriting the rules of the grocery aisle. From flexitarian habits to viral food trends, this 13- to 28-year-old cohort blends values with indulgence, reshaping how and why they shop, one basket at a time.
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WhitepapersGenerational wealth: targeting over-55s
Despite holding the majority of the UK’s wealth and driving FMCG spend, over-55s are still overlooked by many brands. Vypr’s new report reveals how data-led design, messaging, and innovation can unlock deeper loyalty with this powerful and under-served audience.
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WhitepapersWhat leading FMCG brands know that others don’t
Discover how top FMCG brands are using real-time insights to outpace the competition and fuel smarter, faster growth.
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WhitepapersOutpace the competition with future-ready food and beverage strategies
Discover the essential capablities senior leaders say are enabling them to unlock measurable benefits and deliver genuine enterprise-wide transformation.
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WhitepapersFrom trial to trust: how to build real brand loyalty in 2025
YouTube celebrities are disrupting the FMCG industry, outperforming even the biggest of media budgets. Those that choose not to adapt, do so at their peril. Discover how to protect your brand and build loyalty without increasing your budget.
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WhitepapersA guide to driving meaningful growth with post-launch insights
What separates winning innovations from those that fade fast? Download this whitepaper to discover how to leverage post-launch insights to fuel smarter decisions, reveal growth opportunities and shape future innovation strategies.
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WhitepapersHow Co-op is raising the bar in energy efficiency
With rising energy costs, tighter regulations, and tougher sustainability targets, learn how Co-op improved refrigeration efficiency through high-efficiency CO₂ systems and heat recovery solutions with Epta UK’s expertise.
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WhitepapersUnlock Gen Z’s appetite: Key F&B trends shaping campus culture
Download this whitepaper to explore the latest insights into student food trends, attitudes, and behaviours, and learn how brands can effectively engage this key demographic in 2025 and beyond.
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WhitepapersHow to achieve sustainable and profitable e-commerce growth in 2025
The e-commerce landscape is constantly evolving. In this whitepaper, find out how the strategic repurposing of existing store infrastructure and the adoption of advanced technological solutions can support sustainable and profitable e-commerce growth.