Champion: Ocean Spray Pink Cranberry Juice Drink
While the tart taste of classic cranberry juice can alienate some shoppers, this Pink Cranberry Juice Drink from Ocean Spray combines a blend of pink, red and white cranberries to give it a lighter, sweeter taste.
The tweak sees the product hold far broader appeal, a smart twist on a classic. “This refreshing drink delivers on the need to cater to consumers who don’t enjoy the bitterness of a traditional cranberry juice”, but who are keen to leverage the health credentials of the fruit, nevertheless, agreed our judges. As an added bonus, the product comes with a commitment from Ocean Spray to donate 5p from every carton sold to breast cancer trust The Pink Ribbon Foundation.
Gold:
- Ocean Spray Pink Cranberry Juice Drink
- Veg It Vegetable Juice
Silver:
- Mockingbird Raw Press, Raw Shield
Bronze:
- Plenish Beet Balance
Register your interest for the New Product & Packaging Awards 2025
With thanks to our sponsors:
The Grocer’s New Product & Packaging Awards winners show innovation is alive and kicking
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
- 12
- 13
- 14
- 15
- 16
- 17
- 18
- 19
- 20
- 21
- 22
- 23
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Currently readingThe Grocer’s New Product & Packaging Awards 2024: Juices & smoothies
- 33
- 34
- 35
- 36
- 37
- 38
- 39
- 40
- 41
- 42
- 43
- 44
- 45
No comments yet