All Frozen articles – Page 63
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Findus Group names its new CSR director
Ian Hagg has been appointed to the new role of corporate social responsibility director for Findus Group.He will be responsible for ensuring sustainability remains at the core of all Findus Group activity.He joins from...
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Ben & Jerry’s: why so serious?
Sir, Is it my imagination or is Ben & Jerry's becoming an increasingly one-dimensional ice cream proposition these days, with its Fairtrade fixation?
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NewsWatch out, Ben & Jerry’s
R&R chief executive James Lambert tells Nick Hughes why he’s not afraid to gun for Unilever’s dominance in ice cream
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Makro adds frozen rolls to catering lines
Makro has launched a new frozen bakery range for its hotel, restaurant and catering customers.It includes bread rolls, ciabatta and panini, naan, pitta, scones and doughnuts. They are available part or fully baked.Makro said...
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NewsAcid Test: Aero Double Bubble
I was really excited when the Aero Double Bubble arrived as the packaging was really nice and eye-catching - it is the kind of product I would nag my mum and dad to buy when doing the food shop.
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A fresh look at frozen
Mark Escolme, managing director of Findus Group’s UK frozen businesses, tells Alex Beckett he relishes the challenge of making consumers fall in love with frozen
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Ad of the Week: Magnum’s star force is talking bullion
Us Brits had a love-hate relationship with Eva Longoria. Unilever loved her; everyone else hated her. Magnum has traded up by a factor of about a billion for its new Gold ad, a richly cinematic heist movie 'trailer'.
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Mackie’s makes ice cream Extra Posh with new tubs
Mackie’s of Scotland is launching a super-premium ice cream range to challenge Häagen-Dazs and Ben & Jerry’s domination of the 500ml-tub market.
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Chicago Town offers a Feast for footie fans
Chicago Town is cashing in on World Cup fever with the £500,000 launch of its Footie Feast pizza.
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Curry crispy pancake revived by Facebook
Findus is bringing back its Chicken Curry Crispy Pancakes in response to an online petition.The company set up a Facebook group last November to enable consumers to "share nostalgic memories". But the group took on a life of its own as...
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New posher Viennetta is better by far
Wall's Viennetta is venturing into the premium end of the ice cream market.Viennetta Selection Biscuit Caramel (rsp: £2.49) contains vanilla and caramel ice cream with layers of caramel on a biscuit base. Wall's brand manager Naomi...
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Sainsbury’s takes peas 100% British
Sainsbury's is converting its own-label frozen pea supply to 100% British from the end of next month.The supermarket, which was already 100% British on conventional peas, has now sourced an additional 350 tonnes of organic peas that were...
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NewsCadbury commits to Frederick’s Dairies for another decade
Frederick's Dairies is celebrating a renewed contract to make Cadbury ice creams with a £9m investment and new licensing partnerships with Tangerine and Vimto.
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NewsFish fingers fall out of favour as prices go up
Volume sales of fish fingers and fishcakes are falling as higher prices and fewer promotions hit consumption levels.
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NewsFocus On Ice Cream: David and Goliath
When a huge multinational owns many of the big ice cream brands, what can small players do to compete with its scale and marketing budgets, asks Suzy Bashford
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Focus On Ice Cream: Four to watch
Unilever's Magnum opted for the ultimate symbol of luxury for its latest launch in February gold. Magnum Gold is a vanilla ice cream stick with a swirl of caramel, covered in a golden dipped milk chocolate. It is available in a multipack of three...
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Focus On Ice Cream: Simple pleasures, provenance and classy emotions
The three biggest-spending brands are all owned by Unilever. Magnum and Carte D'Or ploughed most of their budgets into TV (52.5% and 46.3% respectively), whereas Ben & Jerry's put most of its spend into cinema (60.7%).
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Focus On Microwaveable Foods: Four to watch
Last year, Young's set out to tackle the problem of soggy microwaved fish fingers. The brand launched Micro Fish Fingers, which have a special coating that prevents moisture from the fish entering the crumb and packaging that reduces the build-up of steam to ensure the fish fingers come out crispy.
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Focus On Microwaveable Foods: Rise of the micro snack
Scratch cooking is cost-effective, but microwave meals are convenient. And shoppers aren’t about to give them up just because times are hard. Vince Bamford reports
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Focus On Microwaveable Foods: Pots stand out from crowd
One packaging format growing its presence on supermarket shelves is the microwaveable pot with big names such as Innocent adding critical mass to a format that a number of smaller players have been using for some time.