All Healthcare articles – Page 67
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Colgate displays a sensitive side
Colgate is hoping to take a bite out of the sector for sensitive teeth with the launch of Sensitive Toothpaste next month. The newcomer will take Colgate into an arena dominated by GlaxoSmithKline's Sensodyne brand and own label products. It...
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Dove takes flight
Lever Fabergé has developed a cross-category range of products under the Dove Supreme Silk brand following the successful launch of Supreme Silk shower gel last year. The company is to put an £8m spend behind the range, which began arriving in...
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P&G cuts Wella deal
Procter & Gamble is to buy German haircare product maker Wella for 5.4bn euros.P&G which makes Crest toothpaste, Pringle snacks and Pampers nappies said it expected Wella to contribute about 3.4bn euros to its overall beauty...
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Reckitt to launch new products
Dettol and Lemsip maker Reckitt Benckiser will be launching a raft of new products into the UK this year under the Vanish, Calgonit, Veet and Airwick brands.Reckitt posted a 9% rise in pre-tax profit to £545m on sales up 3% to 3.5bn. But...
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Sugar-free Rennie relief
Roche is bringing a sugar-free option to indigestion remedies with the introduction of a new Mint flavoured Rennie. Rolling out now and sporting the brand's signature red livery on foil packaging, the newcomer joins full sugar flavour variants...
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Reckitt warns on fake Dettol product
Reckitt Benckiser has warned that counterfeit 500ml bottles of Dettol are being supplied to a limited number of wholesalers and retailers in the UK.Reckitt warned that using the fake Dettol could be harmful to consumers due to the presence...
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Chain being galvanised by cheap tags
Anne Bruce Retailers and suppliers worldwide are being galvanised to phase out barcodes as Wal-Mart and Gillette develop new radio-controlled technology. Wal-Mart is likely to introduce smart tags to its supply chain next autumn as a result...
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Lynx fragrance has finger on the Pulse
Lever Fabergé aims to emphasise the Lynx effect' with a £3.5m media campaign welcoming a new Pulse variant to the portfolio in the new year. TV advertising, which takes up the bulk of the budget, will include a collaboration between the company...
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Will a freezer pop help the medicine go down?
Warner Lambert has extended the Benylin cough medicine brand in Ontario, Canada, into medicated freezer pops - a novel product targeted at children.Sold at ambient temperature and intended for home-freezing, the freezer pops are designed to...
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Lawson will develop OTC
Pfizer Consumer Healthcare has appointed Carlton Lawson as UK marketing director to develop sales of its OTC medicines and hygiene products. Lawson will be responsible for brands such as Calpol, Benylin, Listerine, Sudafed and Benadryl. He was...
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Nurofen offers festive hangover help
Mary Carmichael Crookes Healthcare is aiming to capitalise on the power of its Nurofen painkiller brand by adding a hangover cure called Recovery to the portfolio. The company claims Recovery is the first specific hangover remedy with...
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Cussons makes a splash
PZ Cussons is launching a new Imperial Leather Bathtime range and slipping a £5m marketing investment behind it  four times its bath product spend last year. The company aims to build on the success of Foamburst shower foam which was launched...
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GSK backs new flu remedies with £4.5m campaign
GlaxoSmithKline is gearing up for the colds and flu season by adding two products to its Beechams stable and bringing out a combined Day and Night Nurse capsule pack. All three are available from next week, with marketing support kicking in...
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Lemsip goes to the Max at last
Simon Mowbray Reckitt Benckiser Healthcare will finally launch on-the-hoof flu remedy Lemsip Max Strength Direct next month, a year after it had hoped the product would hit shelves. The delay in getting the powdered lemon pick me up, which...
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Amelca calls in receivers
Farmer owned dairy processor Amelca has called in the receivers three months after it opened for business at a state-of-the-art dairy in Dove Valley, Derbyshire. The 200m litre milk and cheese processing plant was opened by DEFRA secretary of...
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Adventure of most flexible nappy ever'
The world of nappies is set to get even more hi-tech with Kimberly-Clark launching a new product for children over 12 months. Updated Huggies Adventurers are "the most flexible nappy ever", claims the company. The upgraded nappies feature a...
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For that personal touch
Lever Fabergé is putting its personal care brands into a variety of gift sets for Christmas at prices ranging from £3.50 to £15. Available from August 19, the new seasonal stable includes four new Dove selection packs based round Shower, Spa, Bath...
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A character called Steve Threlfall is the unlikely star of H
Good food, made simply great' is the strapline of a new press campaign for Heinz sauces, which runs in women's titles throughout the summer Panadol Actifast is back on TV screens with a second burst of ads showing a busy young woman who...
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Smart tags' main benefit lies in speed
The UK industry will be ready to start using radio frequency smart tags across the supply chain by the end of 2003, says global research institute the Auto-ID centre. Sponsors, including Johnson & Johnson, Kimberly-Clark, Pepsi, Gillette, Philip...
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Lynx takes on silly' prices
Cash and carry giant Booker will aggressively market its own label premium lager Lynx to ensure independents can match some of the "silly" prices the multiples may throw into the ring. Beer and cider buyer Steve Roper has overseen the new 330ml...