All Hot beverages articles – Page 59
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News
Two for tea
Speciality tea and coffee company, Twinings, has made two appointments to its marketing team. Kathryn Gorin has become product manager responsible for the new product development and marketing of the Twinings speciality tea and gift ranges. She...
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Walkers is launching limited edition six-pack Bolognese flav
Consumers can win a sports car in a summer on-pack promotion for Findus' lasagne and macaroni pasta ready meal range. Dragonfly Teas has added Moroccan Mint and Moonlight Jasmine to its organic portfolio. Marlow Foods has brought out Quorn...
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Food Marketing Institute conference Chicago: quick and healt
Health and convenience was key at FMI, although there were still the plethora of soft drinks and indulgent products for the less svelte American shopper. Nestlé showed Frothé, an instant coffee drink in flavours which included caramel cappuccino,...
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Nescafé: Trial for self heating can
A self-heating, ready-to-drink can of Nescafé Original is to go on trial in the Midlands from the end of May. Nestlé's new "hot when you want" coffee will be on offer in retail outlets across the whole of the area at an rsp of £1.19 a can. ...
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First impressions: Kenco Rappor stick packs
Kraft Foods is hoping its Kenco Rappor stick pack will attract young people into coffee. Dan Burman is client services director for Leamington Spa based new media agency Big Picture Interactive. Coffee sticks are not a new idea, but I've found...
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Guide To
The Grocer guide to confectionery: analysis
(an advertising supplement) A little luxury goes a long way The UK is one of the biggest consumers of confectionery in the world, spending more than £5.5bn indulging its sweet tooth. We Brits spend more on sweets than on newspapers, bread and tea...
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It's time for coffee at the home of Golden Syrup
Tate & Lyle plans to bring the Lyle's Golden Syrup brand bang up to date by extending it into coffee syrups. Coffee shop lovers can already add flavours to their cappuccino or latte but there has never been a brand they could buy in supermarkets....
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Tetley organic but still mainstream
Exclusive Karen Dempsey Tetley is the first major tea brand to bring a mainstream organic variant to market. Instead of going down the Clipper or Ridgeway speciality' route, the aim behind the Tetley Organic launch is to make the organic option...
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Twinings' infusiasm
Twinings is adding two new flavours pear and guava and mandarin and lychee to its infusions range. Product manager Jackie Harold described the sector as one of the most buoyant of the tea market. "There are a growing number of people...
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Captain is a a swell guy
Lifesize inflatable models of England rugby union captain Martin Johnson are on offer from Carlsberg-Tetley as part of the brewer's marketing programme for Tetley Bitter, centred on the Six Nations Championship. The brew is in the fourth year of...
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International: Breaking news about the most exciting interna
Tea has been a popular ingredient over the past few weeks, with a number of novel foods featuring tea or green tea in their formulation. Japanese company Kasugai introduced Chip Choco, which are chocolate chips flavoured with green tea. And French...
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International: Breaking news about the most exciting interna
In Germany, Kraft Foods has relaunched its Jacobs instant coffee range with a new style dose-dispenser in the lid of the jar, so a portion of coffee can be poured out directly into the cup, rather than having to use a spoon. Bellot of France...
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Brandwatch profile: hot beverages
Top 15 brands advertised (by media) £k Dec '99 Nov '00 Total Press Cinema Radio Outdoor TV ...
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Profile: Juliet Ntwirenabo Uganda's leading tea farmer
Uganda’s tea lady Juliet Ntwirenabo is a product of her country’s fledgling enterprise economy. Anne Bruce met her on a visit to England. Accrediting a tea farm as organic is a lengthy and complicated process, even if the farm in question has…
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First impressions: Dragonfly organic teas
Belinda Gannaway is web editor of on-tap.net, William Reed's information and trading platform for the on-trade I am a big tea drinker and do like to experiment. I am also an organics buyer so this product was on to a winner from the beginning. I...
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No more Cherie in a real' world
Kraft Foods has ditched actress Cherie Lunghi, Kenco coffee brand ambassador for nine years, for a new £15m campaign which debuts on January 7. "We want the ads to show that the Kenco range has different varieties for different people," said Kraft...
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New chief for Carlsberg-Tetley
Brewing giant Carlsberg-Tetley has promoted Colin Povey from commercial director to chief executive. Michael Iuul relinquishes his role as UK chairman to spend more time in the Far East following the formation of Carlsberg Asia, of which he is now...
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The Grocer top products survey: Hot Beverages
Our status as a nation of tea drinkers seems to be in doubt if we consider that value sales in the hot beverages category dropped 7.2% over the last year. But volume sales are in fact fairly stable and it is actually the tough EDLP policies of the...
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Carlsberg-Tetley wrongfoots Bass with £6.5m campaign for la
Carlsberg-Tetley has responded to taunts by Bass that other players were failing to support their brands by unveiling a £6.5m campaign for Carlsberg Lager. Last week Bass announced a £10m TV budget for its four key brands and marketing director...
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Limited edition for skol
A new limited edition packaging of Skol lager cans has been produced by Carlsberg-Tetley. This is in the run up to the brand's flagship sponsorship, the Skol World Darts Championships in December. The deal is now in its fourth year and this is the...