Long reads – Page 238
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Analysis & FeaturesHow First Milk plans to get itself out of a tight corner
There’s no doubt First Milk is in need of a turnaround, and it was always clear a new CEO would mean significant changes for the business
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Analysis & FeaturesAmbient & Chilled Dips
A “nice alternative to mango chutney”, said our expert judges…
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Analysis & FeaturesAmbient & Chilled Soup
Consumer panellists awarded this soup a perfect score for its attractive packaging, chunky texture and tasty flavours…
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Analysis & FeaturesBakery - Smaller Cakes & Muffins
Our judges called these muffins innovative, while consumers thought they had a “light and fluffy” texture…
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Analysis & FeaturesBakery: Sweet In-store
Over two thirds of consumers thought this in-store bakery product better than similar equivalents…
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Analysis & FeaturesBiscuit
The biscuits had a “really lovely smell of lemon” and a “melt in the mouth” texture…
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Analysis & FeaturesBoxed Confectionery
Almost nine out of 10 consumers thought this sugar confectionery product offered something new…
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Analysis & FeaturesBread - Accompaniment
This product was “visually great”, said our expert judges…
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Analysis & FeaturesBread - Cobs, Rolls & Wraps
A “brilliant, worthwhile” idea was how our expert judges felt about this bread…
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Analysis & FeaturesBread - Packaged
Consumers thought this bread was attractively packaged and had “rustic appeal”…
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Analysis & FeaturesCheese - Continental
Our expert judges were impressed with this new and different idea…
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Analysis & FeaturesChildren's Food & Drink
This toddlers’ product prompted a high level of interest from parents…
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Analysis & FeaturesChilled Family Desserts
Almost nine out of 10 consumers thought this dessert (£4/622g) brought something new and different to the category…
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Analysis & FeaturesChilled Individual Desserts
Consumers were attracted by the ‘100% British Milk’ flash…
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Analysis & FeaturesChilled on the Go
At £3 for 198g, consumers thought this was great value for money…
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Analysis & FeaturesChilled Pizza
“A fusion idea that really works,” our expert judges said of this “true innovation for the category”…
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Analysis & FeaturesChilled Ready Meals - Traditional
“A wonderful end result for such simple ingredients” said our expert judges of this dish…
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Analysis & FeaturesChilled Ready Meals - World Recipes
Consumers and the expert judges thought this was particularly innovative…