Children's TV stars Fimbles are set to make their debut in the chiller cabinet on a new range of Fruit Finders from Yoplait Dairy Crest.
The pots of fromage frais have fruit purée centres and are aimed at the two to four-year-olds that form the core of the Fimbles' TV audience.
When the characters on the show find something, they get a fimbling' feeling their topknots twitch, their fingers twinkle and their noses wrinkle.
The products echo this finding' theme each pot features a fact about one of the characters for kids to find.
The new range joins YDC's licensed portfolio, which also includes Thomas and Friends and Pokémon products.
Gemma Baggaley, senior product manager, said the Fimbles licence was one of the most successful pre-school properties as the series had captured kids' imaginations.
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The pots of fromage frais have fruit purée centres and are aimed at the two to four-year-olds that form the core of the Fimbles' TV audience.
When the characters on the show find something, they get a fimbling' feeling their topknots twitch, their fingers twinkle and their noses wrinkle.
The products echo this finding' theme each pot features a fact about one of the characters for kids to find.
The new range joins YDC's licensed portfolio, which also includes Thomas and Friends and Pokémon products.
Gemma Baggaley, senior product manager, said the Fimbles licence was one of the most successful pre-school properties as the series had captured kids' imaginations.
{{MARKETING }}
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