Tracey CRG

Country Range Group has appointed Tracey Redfearn as its new interim head of marketing.

Redfearn, who joins CRG next week, has 34 years of experience working in retail, wholesale, trading and brand management. She has spent the last four years at Unitas, but left in July after what she described on LinkedIn as “restructuring” at the buying group. She joined Unitas as Plan For Profit category controller before spending her last year there as head of marketing and communications.

Before Unitas, Redfearn spent 30 years at Nisa, where she held a variety of roles including wholesale trading controller, category management manager and brand manager for the group’s Heritage own-label range.

“Joining the leadership team at CRG presents an exciting opportunity to leverage my previous experience while re-engaging with an exciting sector and some familiar member businesses,” said Redfearn.

“The group’s performance in 2024 highlights its commitment to delivering enhanced member benefits and driving continued growth. I’m looking forward to being part of these exciting times.”

CRG CEO Martin Ward added: “We’re thrilled to welcome Tracey to the CRG family. Her extensive experience in retail and wholesale will be invaluable in helping us support our members and achieve our goals into 2025.

“I look forward to working closely with her as part of our leadership team.”

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