Stilton on web
Cheese lovers will be able to pick up their Stiltons online thanks to a dairy's new website.
Renowned Stilton producer The Long Clawson Dairy has redeveloped its website which now allows consumers to place orders over the web.
Janice Breedon, marketing manager, said: "We wanted to bring the Clawson web presence up to date technologically, while retaining the independent family company appeal."
The new site also features free monthly speciality recipes and consumer competitions and promotions.
Irish success
The Irish Dairy Board's UK subsidiaries performed generally significantly above budget last year, the IDB's annual meeting was told in Dublin this week.
Its largest British-based subsidiary Kerrygold had a very successful year despite intense competition in the UK retail market. Adams Food Ingredients also performed well and Dairy Ingredients UK, an important outlet for Irish butter, had a very satisfactory year.
The North Downs Dairy Company did well despite a generally weak market for mature cheese. The Pilgrims Choice brand increased both market penetration and sales to become the no2 cheddar brand by value in the UK.
Pink purchase
With the start of the new season's Alaskan salmon packing only a few weeks away, news the US Department of Agriculture has agreed to purchase $15m of last year's pink stock has been welcomed.
The excessive carryover of pink 418g was threatening to cripple the struggling industry.
However, the fundamental problem still faces the Alaskan salmon industry foreign fish farming, particularly Chilean.
Japan, a long established market for Alaskan frozen red salmon, is now using Chilean product in preference.
Alaska will once again depend heavily on canning to dispose of its fish, so UK traders will be watching the pack closely. Forecasts suggest a 10% increase in availability over last season, but with no carryover, prices could rise.
Canners are quick to point out that they are getting 20% less for their products than they were 10 years ago, such is the impact of the farmed salmon which is now a significant competitor.
Egg X-Box
A £1m campaign to push sales of British Lion Quality eggs has been launched.
The instant-win promotion offers consumers the chance to win one of 250 X-Box game consoles. The campaign runs in July and will back up the key objective of the Lion Quality point of sale campaign to improve the instore presentation of eggs.
Andrew Parker, chairman of the British Egg Industry Council, said: "Egg fixtures are currently falling below expectations and need to be improved to build on the confidence created by the TV advertising, and PoS is one way of achieving this."
The PoS programme consists of a range which can be tailored to meet the needs of a broad spectrum of retailers.
Disappointing
Farmgate milk prices dropped in March from 17.65p in February to 17.4p per litre.
This meant a disappointing first quarter for dairy farmers who have seen their returns dropping by an average of 4% or 0.8p per litre from an average of 18.4p in the first quarter of 2002.
The expectation is now, however, that the pendulum is swinging the other way as UK intervention prices have climbed rapidly as sterling has fallen sharply against the euro so far this year.
The UK support price for butter is now over £2,100 per tonne, nearly £200 per tonne higher than in early January, while that for SMP is up by £150 to £1,480 per tonne.
Translated into milk values, these increases are worth over 2p per litre and bring the current intervention value for milk to just below 20p per litre, an increase of over 10%.
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Cheese lovers will be able to pick up their Stiltons online thanks to a dairy's new website.
Renowned Stilton producer The Long Clawson Dairy has redeveloped its website which now allows consumers to place orders over the web.
Janice Breedon, marketing manager, said: "We wanted to bring the Clawson web presence up to date technologically, while retaining the independent family company appeal."
The new site also features free monthly speciality recipes and consumer competitions and promotions.
Irish success
The Irish Dairy Board's UK subsidiaries performed generally significantly above budget last year, the IDB's annual meeting was told in Dublin this week.
Its largest British-based subsidiary Kerrygold had a very successful year despite intense competition in the UK retail market. Adams Food Ingredients also performed well and Dairy Ingredients UK, an important outlet for Irish butter, had a very satisfactory year.
The North Downs Dairy Company did well despite a generally weak market for mature cheese. The Pilgrims Choice brand increased both market penetration and sales to become the no2 cheddar brand by value in the UK.
Pink purchase
With the start of the new season's Alaskan salmon packing only a few weeks away, news the US Department of Agriculture has agreed to purchase $15m of last year's pink stock has been welcomed.
The excessive carryover of pink 418g was threatening to cripple the struggling industry.
However, the fundamental problem still faces the Alaskan salmon industry foreign fish farming, particularly Chilean.
Japan, a long established market for Alaskan frozen red salmon, is now using Chilean product in preference.
Alaska will once again depend heavily on canning to dispose of its fish, so UK traders will be watching the pack closely. Forecasts suggest a 10% increase in availability over last season, but with no carryover, prices could rise.
Canners are quick to point out that they are getting 20% less for their products than they were 10 years ago, such is the impact of the farmed salmon which is now a significant competitor.
Egg X-Box
A £1m campaign to push sales of British Lion Quality eggs has been launched.
The instant-win promotion offers consumers the chance to win one of 250 X-Box game consoles. The campaign runs in July and will back up the key objective of the Lion Quality point of sale campaign to improve the instore presentation of eggs.
Andrew Parker, chairman of the British Egg Industry Council, said: "Egg fixtures are currently falling below expectations and need to be improved to build on the confidence created by the TV advertising, and PoS is one way of achieving this."
The PoS programme consists of a range which can be tailored to meet the needs of a broad spectrum of retailers.
Disappointing
Farmgate milk prices dropped in March from 17.65p in February to 17.4p per litre.
This meant a disappointing first quarter for dairy farmers who have seen their returns dropping by an average of 4% or 0.8p per litre from an average of 18.4p in the first quarter of 2002.
The expectation is now, however, that the pendulum is swinging the other way as UK intervention prices have climbed rapidly as sterling has fallen sharply against the euro so far this year.
The UK support price for butter is now over £2,100 per tonne, nearly £200 per tonne higher than in early January, while that for SMP is up by £150 to £1,480 per tonne.
Translated into milk values, these increases are worth over 2p per litre and bring the current intervention value for milk to just below 20p per litre, an increase of over 10%.
{{MARKET EDGE }}
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