A former M&S buyer is hoping to shake up the milkshake category with a new range of super-indulgent drinks.
Andrew Sherick spent 22 years as a buyer at M&S, most recently within its Food On The Move impulse team.
The five-strong range of Mr Sherick’s Shakes comprises Hint of Mint, Cookies & Cream, Pot au Choc, Softly Banoffee and Strawberry Pavlova (all rsp: £1.99 for 250ml), each with additions such as biscuit and meringue.
“We’re simply aiming to put a bit of magic back into the classic milkshake,” said Sherick, who is talking to retailers with regards to listings.
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