Nestlé is joining forces with dysfunctional TV family The Simpsons in April, May and June for a prize draw on two and four finger KitKat packs.
Entrants can win one of five week-long holidays in Hollywood for four people, including participation in The Simpsons' 10th anniversary FanFest convention.
There are also runners up prizes of Simpsons goodie bags, and wrappers can be exchanged for T-shirts.
The promotion forms part of an £11.5m marketing spend behind KitKat this year, which will include new TV and radio ads.
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