Morrisons uses fancy words to woo shoppers into store

Morrisons has commissioned three poets to turn recipes into rhyme in a bid to encourage shoppers to get cooking. Professional poets Ian McMillan, John Mole and Peter Sansom have been appointed to write a series of poems for the supermarket chain...

 

Already have an account? Sign in here

You’ve used up your article allowance

Sign up to read more stories for free

Register now