Oggs lemon loaf cake

Source: Oggs

A selection of Oggs’ egg-free cakes remain widely available

British egg alternative startup Oggs has shut its London factory and moved production to Europe to avoid the “complexities” of entering new markets in the wake of Brexit rules.

Oggs changed its registered address in November from New Covent Garden Market in Nine Elms, London to a serviced office space in Farnham, Surrey, Companies House records showed.

Approached by The Grocer, Oggs CEO Hannah Carter revealed it had shut its London factory and moved production to an unspecified location in Europe.

“The move has allowed us to produce a cost-competitive, market-leading egg alternative for the foodservice and manufacturing sectors, enabling us to win our first US customer” – a “multi-state drive-through food chain”, Carter said.

Relocating production had also “simplified Oggs’ supply chain by eliminating Brexit-related export complexities”.

While the move had resulted in “some redundancies”, it had “strengthened Oggs’ operations”, positioning it for “international growth”, Carter added.

Oggs recently stopped producing its scrambled eggs alternative, while other products have been hard to find.

A shopper posted screenshots of an interaction between her and Oggs’ customer service team to Vegan Food UK’s Facebook page last week.

After the consumer complained she had not seen Scrambled “in weeks”, Oggs replied it had become “financially impossible for us to continue making it”.

Meanwhile, Oggs’ Whole Egg Alternative 330ml has disappeared from Sainsbury’s, and its Aquafaba Egg Substitute 200ml is missing from Asda. A selection of its egg-free cakes remain widely available.

Oggs had not responded to requests about the future of its products in the UK at the time of publication.