One Stop has relaunched its chilled range with more than 100 new products, new packaging and a new evening meal deal.
The Tesco-owned c-store chain has replaced a number of tertiary brands with 50 new own-label products as part of the relaunch, which went into stores this week.
Products have also been added across meat & fish, ready meals, desserts and dairy. Fresh pasta, soups and sauces will be available in selected stores.
Nine new cooked meat lines will also be introduced in June.
The evening meal deal allows shoppers to buy any three items for £6 across ready meals, side dishes and desserts.
One Stop has also expanded its lunchtime meal deal following a successful trial and has made more products available at three for £3.
“This provides customers with a significantly increased deal selection, including microwave snacking, savoury pastry, sandwiches, confectionery and soft drinks,” said One Stop head of fresh Rachel Dixon.
One Stop also said the new range would offer improved margins for its franchise retailers. It launched a franchise pilot scheme in April last year. The scheme was officially rolled out in January.
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