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Premier Foods buys Weetabix
2003-11-19T00:00:00
Iconic cereal brand Weetabix – which also manufactures Alpen, Ready Brek and Weetos, has been bought by US venture capitalists Hicks, Muse, Tate & Furst for £642m. Hicks, Muse, Tate & Furst owns Premier Foods with household brands such as...
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