GF Lovell is bringing out a new cereal bar aimed at health conscious snackers.
Rooster is made with oat flakes and crisped rice and comes in two variants: chocolate chip and apricot. It contains 3g of fat.
Commercial director Stephen Angle said: "Rooster will appeal to all snackers and eaters on the move because of its chocolate and fruit appeal, without the calorie hit of other chocolate snacks."
Rsp: 30p for a single bar, 99p for a five bar multipack.
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