Nestlé Rowntree aims to give sales of Polo Citrus Sharp and Polo Fruits a bit of a boost with a 5p reduction in price. Available from March 12 for a limited period, both packs will carry a 15p flash. Their normal rsp is 20p. Nestlé claims Polo Citrus Sharp ­ which was launched in 1999 aimed at adults ­ is the third bestselling Polo variant. It says Polo Fruits, aimed at kids, doubled its share of the fruits market last year. {{MARKETING - P&P }}

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