TePe to launch EasyPick dental devices into Boots

Swedish oral healthcare brand TePe is preparing of an autumn launch its EasyPick product into UK grocery.

Set to roll out in October to Boots, the NPD comes in a resealable pack of 36 ergonomically designed interdental devices, which come in two sizes – XS/S and M/L – and feature a non-slip grip.

The product, which includes a travel case, aims to provide ‘an on-the-go solution for accessing gaps between teeth and releasing trapped food’, and promises to remove plaque and improve overall dental health.

Currently only available to the dentistry profession, EasyPick (rsp: £3.99) won a Red Dot Design Award earlier this year.

“At TePe, we are committed to helping everyone achieve better oral care results,” said the brand’s general manager, Jayne Lunnon.