Plant-based startup Tiba Tempeh has unveiled a range of organic tempeh products, which will go on sale in Planet Organic from 2 December.
The lineup consists of a traditional tempeh block and tempeh pieces in Curry Spiced, Sweet Chill and Soy Marinade flavours. The brand is also claiming a UK supermarket first with the launch of a tempeh burger in Smoky BBQ flavour (rsp: £3.25/200g).
It would go on sale on a wider basis from January, the brand said, including a major multiple.
The brand’s philosophy was “planted in simplicity”, said founder Alex Longton, with the traditional tempeh block made from just three ingredients: organic soybeans, live cultures and water.
The range is also high in protein with 25g protein per 100g which is double that of tofu and significantly higher than most other meat free alternatives, she added.
“For centuries, tempeh has been a staple in Indonesia and our aim is to disrupt the market with an innovative range and marketing campaign to make tempeh mainstream in the UK.”
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